Real Estate Marketing & Beyond
Real estate professionals now have the ability to upload their own videos, or select from a pre-loaded library of 100 professionally produced real estate videos, and have the content immediately and professionally branded to them for easy marketing. This includes a personalized intro, clickable social media sharing, ‘calls-to-action’ and lead capture buttons at the end of every video, enabling the viewer to contact and engage with the agent after watching.
Not only can real estate agents utilize VidBrander to automatically and professionally personalize their cell phone videos with agent branded pre-rolls, logo watermarks, and post-rolls, but brokers can also use the service to boost their ROI for every marketing video they've produced, by co-branding their company videos to their agents for additional social media shareability.
For those that don’t have their own videos and need turnkey video content, a library of 100 professionally produced real estate advice videos is also available to personally brand via the platform, answering the most commonly asked questions about real estate, such as: “How to Select a Real Estate Agent”, “How To Stage a Home to Sell”, “What is an H.O.A.?”, etc.
“Viewers decide within 3 seconds, whether or not they should continue watching your video,” said VScreen CEO Stephen Schweickart. “Our goal was to give agents a very simple video branding tool, providing them with the most professional first impression possible when someone clicks on their video. All they need to do is input their branding information, select their content, then click the button to brand and share their videos.”
Once branded, videos can be marketed on an agent’s website or blog, easily shared via social media and YouTube; or used in drip marketing campaigns, such as sending monthly video newsletters out to their customer database, helping to solidify the agent’s position as the local ‘go to’ source for all things real estate.
VidBrander pricing ranges from under $4 for agents to $495/month for brokers.
