An online presence is crucial for most real estate professionals. While you can always post your listings to big sites like Zillow and Trulia, if you’re going to get noticed locally it’s important to maintain your own, well-kept website. And just as important, you’re going to need to make sure your website can be found, which means ensuring it’s well optimized to be found by search engines like Bing and Google.
Search Engine Optimization, often called SEO, isn’t easy, because it demands a bespoke approach. Moreover, Google takes into consideration more than 200 different factors in determining its search rankings, which means you’re facing a constant battle to keep your site up to date and at the top of the rankings.
To help real estate pros get a fix on their SEO strategies, Capsicum Mediaworks has put together a checklist of 75+ actionable On-page & Off-page SEO strategies that it follows for its own clients, which if incorporated correctly, can get your site to rank consistently well on search engines.
The following infographic details both on-page and off-page SEO strategies that every real estate pro should consider if they’re serious about getting their site to the top of Google’s rankings:
Killer SEO Checklist [Infographic] by the team at Capsicum Mediaworks, LLP