About Ben Shepardson

Ben Shepardson is a Realty Biz News Contributing Writer and has a long track record of success in online marketing and web development. While pursuing a bachelor’s degree in Computer Information Systems, he worked doing enterprise-level SEO and started an online business offering web development services to small business customers.

The Art of Real Estate Marketing



When you’re marketing your real estate agency, what are the most important factors you promote?
Your listings? The number of sales your agency completed last year? The fact that you have the best agents in the area all under one roof?

How Walabot Can Assist With DIY Home Projects



Walabot is one of the slickest new gadgets out there right now. It’s essentially a stud finder with expanded smart capabilities. It attaches easily to your Android phone with a supplied magnet

How Effective is Your Real Estate Marketing Plan?



Your real estate marketing plan is the single most important piece of your agency

A Wink Smart Home System Puts Responsiveness At Your Fingertips



With all the recent advances in smart home technology, it’s no longer a question of locating reliable smart products. These products are now widely available

Is SnapChat for Real Estate Even Worth It?



SnapChat reared its trendy head a few years ago, giving Millennials and Gen Z’ers yet another reason to keep their phones in their hands at all times.

5 Great Facebook Marketing Tools for Realtors – Infographic



This infographic shows five great websites you can use to enhance your Facebook Marketing as a Realtor. There are quite a variety of tools in this infographic

How Realtors Can Make Video Marketing an Asset



Bertie Wooster is one of P.G Wodehouse’s most enduring characters. He was known for his witty banter. Here’s one of his most clever and irreverent exchanges with his uncle.

Top SEO Services for Real Estate Agents



That’s great advice for people, but you can’t play golf with SEO services. So, what a real estate agent to do? How can you find the true worth of an SEO service? In a world flooded with SEO tools, how do you find ones that will really boost your real estate business?

The Growing Impact of Tunable White Lighting



Many varieties of smart home technologies have become more and more common in recent months, but tunable white lighting might someday become the most pervasive of them all.

4 Proven Email Marketing Ideas for Busy Realtors



Not only is email the most effective marketing tool, it’s also the most reliable. Platforms like Facebook are not in your control. You can be suspended or banned.

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