Housing affordability in the US remained close to its all-time record highs in the first quarter of 2013, according to the latest National Association of Home Builders/Wells Fargo Housing Opportunity Index.
Finding new ways to engage home buyers and keeping them coming back to your real estate business is often one of the biggest challenges agents and brokers face in today’s competitive real estate industry. Having a high-ranking website helps home buyers and renters to find your business, but what else can be done to ensure you maximize your business potential and chance for a higher conversion?
Despite the obvious gradual improvements seen in housing markets across the US, the overall recovery remains extremely “fragile”, according to a new report. The April Housing Scorecard notes some significant progress in the main indicators of the real estate market, but warns that there is still much to be done.
By all accounts it looks as if housing markets are well on the road to recovery, growing stronger by the day in tandem with a slowly improving economy. We’ve seen home prices and sales rise after bottoming out back in 2010, while the number of mortgage delinquencies and foreclosures has also tailed off.
As the housing market continues its renaissance, a big rise in the number of “pocket listings” has come to the fore, with sellers looking to maintain their anonymity and agents looking to create an aura of exclusivity about their properties. The strategy certainly has its proponents, but at the same time, there are plenty of critics who say that this so-called ‘exclusivity’ could be unethical.