Frugal Brand Investment: 4 Marketing Strategies with the Best ROI



When it comes to marketing, returns that can be sustained over a long term should be regarded as successful campaigns. Not only is every business’s strategy and ROI expectations different,

5 Rules for Realtors Who Want More Out of YouTube



Does YouTube marketing really work?
Hubspot screams “yes” from the mountaintops. According to Hubspot, real estate listings with videos get 403% more queries. Video marketing needs to be a key element of your real estate strategy. And when it comes to video marketing

5 Facebook Live Videos That Will Increase Real Estate Sales



Whatever it is, live video is sizzling, and the live video platform that reaches the most people is Facebook.

HomePocket Launches Search Visibility Optimization App and Web Service for Real Estate Agents



To help real estate agents maintain a website that consistently produces buyer and seller leads, HomePocket, a residential real estate listing marketplace and data-driven marketing engine, today announced the launch of LeadWallet Marketing Insights.

3 reasons your online ads aren’t generating enough leads



While online marketing can be a great method of prospecting for leads, not everyone is successful with it

Snapchat: A Test of Time in Social Media Marketing



Social media is like a river; it never stays the same. Snapchat took the world by storm. Yet, some pundits say Snapchat will soon go the way of the dinosaur. Their biggest rival, Facebook, looks to make them obsolete.

How Realtors Can Confidently Navigate Paid Local Search



As a realtor, you deal with the local market. Local searches are exploding. Almost a third of mobile searches have local intent.

How Real Estate Agents Can Crush Social Media



Are you a real estate agent? Are you intimidated by social media? Are you not sure where to focus your efforts?

Contactually adds team tools to boost collaboration among agents



Contactually, which offers a relationship marketing platform popular with real estate professionals, has just added new “team” functionality to its product.

5 Tips Agents Can Use To Make A Better First Digital Impression



The old adage about having one chance to make a first impression is just as true online as it is in-person.