Facebook Users Get to Poll Friends for Local Recommendations

Facebook is making it easier for users to get recommendations from friends and to interact with local businesses, without the need to leave the social network.

Marketing to Millennials Through Social Media

Much of the older work force continues struggling with social media marketing while the millennial generation insists businesses first build a relationship before trying to make a sale (or real estate purchase). Many that began their careers in the non-digital world thought that putting up a Facebook page was all that was needed.

3 ideas to get the most out of Pinterest

Pinterest might not be as big as Facebook or Twitter, but realtors who avoid it risk losing out. The platform is admittedly more of a niche site than the other social media giants, but when it comes to real estate it’s one that can provide plenty of fresh leads.

Streamlining Social Media Marketing

We all know that social media is a powerful marketing tool for businesses when it’s used correctly. The problem is determining how to use it correctly. At times, it seems a new social media platform is being launched every other day.

Twitter update enables longer tweets, but 140-character limit remains

In a piece of news that will interest thousands of real estate professionals, Twitter has said users will now be able to post longer tweets.

LinkedIn for Real Estate Professionals

Many are aware of LinkedIn but think of it as another version of Facebook that businesses use to prospect for customers. It is a valuable resource for almost every business or professional when properly used. It can be particularly valuable for real estate investors.

Social media: How often should you post?

Social media is an essential marketing tool but it’s also possible to do more damage than good if you’re posting too often.

Customers demand a rapid response on social media

When customers contact you via Twitter, Facebook or some other social media platform, they need a response – and quickly.

Snaptrends Releases Version 7.0 of its Social Media Monitoring Software


Teens Real Opinion about Social Media Ads

Although this might sound like an advertiser’s nightmare, sponsored videos from so-called online influencers are a different matter. These influencers are often seen as being minor celebrities and are paid by brands to talk about their products to their fans.