Real Estate Marketing & Beyond
HomeLight, the world’s leading marketplace for connecting homeowners with real estate agents, today announced its collaboration with U.S. News & World Report, the global authority in rankings and consumer advice. Drawing on its analysis of more than 30 million residential real estate transactions, HomeLight will power USNews.com’s agent recommendation tool as well as provide market trends and editorial content on the site’s Real Estate section.
USNews.com offers objective research and advice on buying and selling a home, making home improvements, financing and selecting an agent. HomeLight’s contributions will provide consumers with insight into market statistics, top performing agents and other demographic data they need to make informed decisions about real estate in more than 7,000 cities nationwide. Visitors to USNews.com will be able to fill out a short online form to immediately be connected with real estate agents who are best poised to meet their needs based on the agents’ past, relevant performance.
“People come to USNews.com because they’re in the process of making an important decision,” said Chad Smolinski, chief product officer for U.S. News. “Our collaboration with HomeLight gives them the tools and information they need to better understand real estate trends in their local market and connect directly with agents that can support their goals.”
Today’s collaboration marks the latest in a number of partnerships HomeLight has forged with companies looking to improve audience engagement and expand their product offering. As the only company in the United States using performance data to determine which agents sell homes faster and for more money, HomeLight empowers even more homeowners to make data-driven decisions in selecting the best real estate agent for their specific needs through its network of trusted partners. Built on HomeLight’s robust data library, partners benefit from turnkey implementation of:
Unique real estate agent data not available anywhere else
Customizable agent performance and market data for use on their site
Objective real estate agent recommendations for their users
“There is no shortage of information available online about real estate today, but the quality of that information can vary greatly,” said Devu Gandhi, vice president of business development at HomeLight. “U.S. News & World Report provides a well-established and trusted voice that consumers need as they navigate a process that can be extremely confusing. Combining that expertise with our robust data and agent matching tools is a winning combination for home buyers and sellers.”
In the past year alone, HomeLight has helped homeowners list nearly $5 billion worth of homes. The company currently has data on over two million real estate agents, with more than 35,000 agents in its network nationwide. Agents can claim their profiles, upload additional data and transactions and sign up for free to be part of the HomeLight network. To learn more about HomeLight, visit www.HomeLight.com or see its insights in action at https://realestate.usnews.com/agents.
About HomeLight
HomeLight is the world’s leading marketplace for connecting home sellers with the best real estate agents. HomeLight’s algorithm uses real transaction data and matches homeowners with agents proven to sell homes faster and for more money. These data-driven matches provide objective, personalized recommendations that accurately reflect past performance and success. HomeLight has information on over two million agents and actively works with over 35,000 of them. With offices in San Francisco and Phoenix, HomeLight conducts business nationwide. HomeLight is backed by Zeev Ventures, Menlo Ventures, SGVC, CitiVentures, Bullpen Capital, Crosslink Capital, Montage Ventures, GV, Innovation Endeavors and more. For more information, visit www.homelight.com.
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