How is New Technology Changing the Real Estate Market?



Selling and buying a home used to involve many tedious hours working with a real-estate agent to find that perfect property. Listings were largely proprietary within the real estate world too. However, new technology has changed the industry so that information is more free-flowing than before. Learn how technology has changed the real-estate market for the good of every participant.

Distinct Photos Found Online
Buyers no longer need to drive to each home in order to see every amenity. From the moment that a seller decides to put the property on the market, pictures are automatically taken. These photos are shot at various angles and typically include the entire household. As a buyer, you can see nearly every corner of the home from your personal computer or smartphone. It’s possible to narrow down your purchasing selections with these photos alone.

iPhone apps for real estate

Sharing Listings through Social Media
One of the major technological trends that changed the real-estate market is social media. Buyers, sellers and real-estate agents can use these platforms to advertise their properties. Pictures, videos and text are potentially shared among hundreds of interested parties. A buyer from another state might be interested in the property, for example. They may not have known about the property without social media’s reach across the world.

Sellers Taking on Their Own Transaction
Sellers have more opportunities to sell their own homes with today’s technology. They can use their smartphone to take photos while creating a personalized website on their laptop. Homeowners can be their own sales representatives with the Internet as their tool. Although a real-estate agent’s expertise may need to be involved for the legal aspect of the process, sellers have a chance to negotiate and pick their buyers through these technological channels.

Blogging Brings in Buyers
When you work with a real-estate agent, these professionals use all of their contacts to sell their listings. Your agent might discuss the property on their blog. These articles are shared by the readers, which exponentially increases your property’s visibility among potential buyers. The blog might highlight a certain amenity or the neighborhood itself. In the past, the only way to spread information around about a particular property was through flyers or classified ads.

Real-estate agents are still paramount to any successful sale or purchase. Contact these professionals so that you can know about insider tips, the best schools and other information. Working with a professional will only help the community improve with the right buyer picking the perfect property.

Rachelle Wilber is a freelance writer living in the San Diego, California area. She graduated from San Diego State University with her Bachelor’s Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn’t on her porch writing in the sun, you can find her shopping, at the beach, or at the gym. Rachelle recommends David James Custom Homes for information about real estate technology.

Rachelle Wilber About Rachelle Wilber

Rachelle Wilber is a freelance writer living in the San Diego, California area, who likes to write reviews for Success Path. She graduated from San Diego State University with her Bachelor's Degree in Journalism and Media Studies. She tries to find an interest in all topics and themes, which prompts her writing. When she isn't on her porch writing in the sun, you can find her shopping, at the beach, or at the gym.

Comments

  1. Great Article! As you mentioned home buyers don’t even need to leave their home to search for properties, which is why it’s imperative sellers have great photos of their home otherwise they may scroll right by.

  2. This is a really good article about Real Estate technology and the advantages to a seller. Thanks for sharing this article.

  3. Good morning Rachelle. We are introducing a technology promising to have a major impact on the entire real estate industry. Our creation was focused on empowering both consumers and professionals. Our technology is opening doors once thought impenetrable. I’m reaching out to those with a voice to share our story. We will bring positive change to this entire industry. We need to start spreading the word.

    I look forward to hearing from you

  4. Great article Rachelle. There is so much happening in this space at the moment. Myself and my partner are currently working on simplifying home search. Currently in beta in Singapore please check us out at hawookdotcom I’d love to know your thoughts. 🙂

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