Real Estate Marketing & Beyond
K-pop star PSY’s spectacular success with hit song Gangnam Style has just catapulted him from the most upmarket neighborhood in Seoul to its North American equivalent Beverly Hills, with the revelation that he’s just snapped up a luxury condo in the exclusive Blair House development for a cool $1.25 million cash.
PSY brngs Gangnam Style to Beverly Hills
TMZ reports that PSY, real name Park Jae-Sang, completed the transaction for the luxury condominium late last month. According to the original report, the five-star premises features valets, concierge services, a pool, a spa, a gym, a sauna and several tennis courts.
As for the abode itself, PSY has just afforded himself the ultimate in Beverly Hills luxury, with the 2,700 sq. ft home said to feature three bedrooms with en-suite bathrooms and spectacular views.
PSY's stylish new Beverly Hills condo
Given the awesome success of Gangnam Style, it’s no surprise that the K-pop star didn’t need to bother with financing. TMZ reports that the condo was paid for in full with cash wired directly from South Korean. It’s believed that PSY has so far earned $8.1 million this year, from sales, endorsements, ad revenue and performances.
Its unclear how much time PSY plans to spend in his new luxury condo, especially given his apparent ‘dislike’ for Americans. A big controversy erupted recently when it was revealed that the star had previously produced a song in 2004 containing violently anti-American lyrics, something which PSY has since apologized for.
Amenities include this luxury swimming pool
On the other hand, PSY has reportedly only just signed a deal with US music producer Scooter Braun, who counts Justin Bieber and Carly Rae Jepsen among his other clients – something that suggests PSY could well be spending a fair amount of his time in the US as he looks to further his popularity in the US, where he already has a massive fan base within the Korean community.
Main image via KOREA.NET - Official page of the Republic of Korea - Flickr.com
Condo images via Jane Siegal, Wilshire Corridor Real Estate.
