Facebook fails to stop landlords discriminating by race and disabilities



An investigation by the website ProPublica last year caused a bombshell when it was revealed that Facebook was allowing advertisers to discriminate in housing ads by enabling landlords to filter out people who might view a given ad by their race.

Adwerx Raises $4.3 Million to deliver localized digital ads for real estate



Adwerx, which sells localized digital advertising for real estate professionals, lenders, and small businesses, says its raised $4.3 million in a new funding round

Facebook brings Dynamic Ads to real estate



Facebook announces its making Dynamic Ads available to real estate pros

HomePocket Launches PushButton Digital Ads for Real Estate Agents



HomePocket, a data-driven marketing engine and lead generation service for real estate agents,  today announced the launch of PushButton Digital Ads for real estate agents.

3 reasons your online ads aren’t generating enough leads



While online marketing can be a great method of prospecting for leads, not everyone is successful with it

How to write real estate ads that sell fast



Selling in person and selling on paper are two completely different things. You may be able to work wonders once you get a potential buyer through the door, but you need to get them through the door first

Adwerx makes it easier than ever to target your ads



Commercial estate agents looking to bolster their online presence can do so with targeted advertising via Adwerx, a new web-based platform that gets your property or brand before the right audience with just a few clicks.

Google DoubleClick now offers native ad capabilities



Google has said that advertisers are now able to buy native ads programmaticly via its DoubleClick Bid Manager advertising tool.

The Dos and Don’ts of Advertising on Facebook Mobile



You’ve created a great Facebook app or game. Now what? A simple, great start is to utilize Facebook mobile. Keep in mind that with mobile ads, or mobile content of any kind for that matter, the screen size is limited. Your ad needs to be clean, with a concise message, and most of all, pretty. What’s the point of an ad if it fails to catch the users’ eye? So how can we get started?

Wisconsin’s Shorewest Realty Shows Up On Radar – Others Don’t



“Pulling out the stops”, sometimes that’s what it takes to break ahead of the competition. This morning an article over at Inman News tweaked my interest in a real estate company that may just be pulling those proverbial bonds of convention. Wisconsin based Shorewest Realtors not only released a cutting edge new website, but went to TV advertising to tell about it.

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