Real Estate Advertising Is Changing. Are You Keeping Up with the Times?



The data is useful to give real estate agents an idea of how social media impacts purchasing behaviors, as well as to understand which channels perform better for advertising.

Adwerx Raises $4.3 Million to deliver localized digital ads for real estate



Adwerx, which sells localized digital advertising for real estate professionals, lenders, and small businesses, says its raised $4.3 million in a new funding round

Nextdoor announces dedicated real estate sections for each neighborhood



Nextdoor, the social network that aims to connect people living in the same communities, has said it’s introducing a dedicated section on its website for real estate.

Facebook brings Dynamic Ads to real estate



Facebook announces its making Dynamic Ads available to real estate pros

Zillow kicks off ‘Finding Home’ advertising campaign



Zillow is hoping to sink its teeth into more homeowners with the launch of a new advertising campaign called “Finding Home”. The company is kicking off with advertising slots on three national TV channels, with more planned for later in the year. Zillow’s new campaign is focused on stories that illustrate the diversity of home […]

How to write real estate ads that sell fast



Selling in person and selling on paper are two completely different things. You may be able to work wonders once you get a potential buyer through the door, but you need to get them through the door first

GEM Advertising works with Silicon Valley Tech Company



GEM Advertising is proud to announce that it will be working with Silicon Valley-based tech company, Blue Chip Tek. GEM Advertising is a full-service

Facebook’s ad metrics are still skewed



Facebook’s ad metrics has revealed the full extent of the problems its been having with its internal ad metrics, and also laid out plans on how to fix them.

3 social media marketing trends to watch in 2017



Real estate agents know all about the importance of marketing themselves on social media, but from 2017 you’ll no longer be able to do so passively.

Zillow stock could surge on back of ad-hungry real estate agents



If you’re looking for some stock to invest it, you could do a whole lot worse than snap up a piece of Zillow, according to a number of experts.

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