Two Seconds or You’re Toast in Back-To-School Rush



New data has shown that just two seconds on a smartphone makes all the difference for retailers marketing back-to-school products. Consumers will wait just two seconds for an online store app to work and if it is too slow or jams then they’ll move on. This is particularly important right now as the back-to-school shopping […]

Fine Balance Needed between Property Rights, Regulation of Short-term Rentals



WASHINGTON (May 13, 2016) – Mobile and online technology and evolving consumer tastes are changing the dynamics of renting property, and the debate on whether the regulatory response from state and local governments clashes with individual property rights will likely continue, according to speakers at a panel discussion on the current issues surrounding short-term rentals […]

Google Launches New Feature Gmailify



Gmail users have been able to manage their mail from non-Gmail accounts since early 2015 using Google’s Gmail Android app but now the company has announced a brand-new feature. This is called Gmailify and enables users to take advantage of inbox organization, Gmail’s spam protection, Google Now integrations and much more without need to change […]

Top Apps For Real Estate Agents



Real Estate Agents can use iphones and apps to become more efficient and land more deals.  Below are the top apps that every agent needs to know about. #1) Homesnap– Real estate agents can use Homesnap in order to obtain information, such as how much a home is worth or square footage.  In order to […]

Tablet Sales Still Soaring & Responsive Design No Longer Optional



Nearly everyone is viewing real estate online these days. The staggering statistics that show over 95% of home buyers now begin their home search somewhere on the internet have all been well-documented and written about by web marketing professionals for quite some time now, but what really continues to be gaining more and more momentum in the world of ever-changing web technology is the progression of responsive design real estate websites.

Gas Prices a Motivating Factor for a Real Estate Website?



I recently read an article that listed five crucial reasons for having your own real estate website and found it a bit more entertaining that I first expected it to be. Most of the points being discussed were fairly obvious and nothing you don’t already know. Topics like 84% of buyers are looking online for […]

Mobile Devices Become Standard for Housing Consumers



Home shopping is no longer confined to desktops or laptops and real estate agents who don’t get the mobile movement will be thumb-typed right out of business. Instead, today’s unwired home shoppers are using mobile devices to do everything from browsing for housing via GPS to streaming videos of homes for sale.

Toni Nelson Discusses Mobile Marketing Strategies at National Forum



Toni Nelson, director of strategic initiatives for Houston-based Prudential Gary Greene, Realtors, has just returned from the Prudential Real Estate Services Marketing Forum which was held October 18-21st in Las Vegas at the Mandalay Bay resort. Nelson discussed mobile marketing strategies at the conference which was attended by Prudential marketing directors from around the country. […]

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