Use Caution When Optimizing Your Real Estate Website

Having a business account on Elance, which I rarely use, I often see job postings from real estate agents and real estate companies looking for search engine optimization. I’ll read through lengthy job descriptions and they always seem to end the same way: “I want to rank #1 on Google for all of my keywords and search terms!”

Video Marketing Tricks for Realtors

We’ve all heard about – and no doubt envied – those viral videos that seem to get millions of hits overnight, the ones that people keep talking about for days on end. But even so, do all these millions of viewers equate to millions of dollars in profits, or even just thousands?

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