Sellers increasingly opt for ‘value range pricing’ instead of a fixed price



A new sales tactic known as “value range pricing” is growing in popularity due to the unique advantages it offers to both buyers and sellers.

HomeLight grabs $40M funding to play matchmaker between sellers and agents



Real estate focused startup HomeLight has just landed a new $40 million funding round led by Menlo Ventures

The rise of equity-sharing, down payment assistance



A new trend is seeing finance companies help buyers with down payments on a home in exchange for future equity in their properties.

Zillow reveals top strategies for buyers & sellers in 2017



The spring home-buying season is gearing up to be one of the most competitive in recent history, as the shortage of for-sale homes is keeping inventory tight and prices high.

Consumers bullish on housing in 2017, survey finds



Multiple years of uninterrupted job gains and hope that the best is yet to come in 2017 are igniting consumer confidence across the country

San Francisco Bay area is tops for sellers



San Francisco and San Jose, Calif. top Zillow’s list of the best markets for sellers. Buyers in Baltimore and Miami will have the most negotiating power when shopping for a home however, according to a new analysis. Denver, Seattle and Sacramento, Calif. join the two Bay Area metros on the list of markets that favor […]

The Reali app wants to cut real estate pros out of the home buying process



A new app called Reali that’s backed by San Francisco Bay area real estate investors Amit Haller and Ami Avrahami is the latest in a long line of technological innovations that wants to kill off the real estate pro for good.

Zillow: Homeowners are confident, but buyers don’t share their optimism



Homeowners are feeling increasingly confident that now is a good time to sell a home, but renters are feeling uncertain they’ll be able to afford to buy, according to the latest Zillow Housing Confidence Index

Is the U.S. presidential election slowing down home sales?



What with the Presidential Election dominating the headlines and airwaves, one expert believes that the drama may be deterring some homeowners and buyers from making a move until its all finished.

Low inventory holds back home sales this summer



Realtor.com chief economist Jonathan Smoke says homes are selling at the fastest pace since 2007, but could sell even faster if there were greater inventory available in some markets.

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