Real Estate Marketing & Beyond

Real Estate Technology, US Real Estate

The Seven Second MLS Listing Rule

By Linda Schneider | November 8, 2012

Real Estate Technology, US Real Estate

Want to Make More Money as a Real Estate Agent? Here's What You Do

By Linda Schneider | November 7, 2012

Periodically I go online to visit real estate agent forums to see what new or interesting ideas there are out there for generating real estate leads. Based on a sampling of questions from different forums, I'm not the only one.

Coaching, Lead Generation, Real Estate Marketing, Real Estate Resource, Real Estate Technology, Realtors

A Cool Idea for Juicing Up Your Real Estate Strategic Alliances

By Linda Schneider | November 7, 2012

As I was listening to Jay Abraham the other day, I heard story after story about how he'd used strategic alliances and joint ventures to make millions of dollars. Then, I had one of those V8 moments...

Real Estate Technology, US Real Estate

To Stage or Not to Stage...that Is the Question

By Linda Schneider | November 1, 2012

As a real estate agent, I absolutely, positively agree with professional home stagers that staging works. People buy real estate on emotion, and staging creates what I call "warm fuzzies." Warm fuzzies translate to home sales. Here are some examples of how staging affects home buyers in my own community.

Real Estate Technology, US Real Estate

Realtors: Last Chance for Short Sale Listings!

By Linda Schneider | October 12, 2012

Since "the crisis" began in 2007, homeowners who have gone through a real estate short sale have not had to count that invisible income on their tax returns. But the Mortgage Forgiveness Debt Relief Act of 2007 will expire on Dec. 31, 2012.

Featured News, Realtors, US Real Estate

How Hard Is It to Be a Real Estate Agent?

By Linda Schneider | October 5, 2012

First, a warning. While the information in this article might seem daunting to someone considering a real estate business, I want to emphasize that it is a fun, interesting, exciting, and rewarding career!

Featured News, Realtors, US Real Estate

How to Hire the Right Real Estate Agent and Not Get Burned

By Linda Schneider | September 24, 2012

Despite the incredible amounts of money at stake, most real estate buyers and sellers make decisions about hiring real estate agents in a vacuum. They don’t know what to ask and how to recognize good and bad signs of service before hiring someone. The consequences can be disastrous.

Real Estate Technology, US Real Estate

5 Ways to Tune Up Your Real Estate Business

By Linda Schneider | September 14, 2012

By the time a real estate agent has a few years of business under their belt, they've got it mostly figured out. They no longer wonder who will handle their escrow documents or who to call for a home inspection at the last minute. They can list a house for sale, handle a property search, […]

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