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Facebook, Real Estate Marketing

Facebook Advertising What Realtors Should Consider

By Ben Shepardson | June 1, 2021
As of January 2021, Facebook was ranked as the top social media platform after surpassing 1 billion signed-in accounts. Currently, the online communication channel boasts of over 2.6 billion active monthly users. Besides taking the lead, Facebook boasts of owning WhatsApp, Instagram, and Facebook Messenger channels that enjoy over 1 billion users. With these vast […]
Advertising, Facebook

5 ways to Leverage Facebook Advertising to Promote Your Real Estate Agency

By Ben Shepardson | June 25, 2019
Are you looking for more leads for your real estate agency? Have you tried multiple marketing options with no results? If so, it’s time to up the game with Facebook advertising. Facebook is a record-breaking social media platform. As of the first quarter of 2019, Facebook had 2.38 billion monthly active users. According to Pew […]
Advertising, Facebook

Facebook Real Estate Advertising: Tips and Tricks

By Ben Shepardson | February 28, 2019
Social media advertising is a powerful tool that can be sued to grow any business. Using Facebook real estate ads to build leads and drive conversions is highly effective, but there are a number of ways to supercharge your Facebook real estate advertising to maximize your return on investment. Here are a few of the […]
Facebook, Real Estate Marketing

5 Facebook Live Videos That Will Increase Real Estate Sales

By Ben Shepardson | April 18, 2017
Whatever it is, live video is sizzling, and the live video platform that reaches the most people is Facebook.
Mobile Apps, Real Estate Technology, Social Media

Facebook Users Get to Poll Friends for Local Recommendations

By Allison Halliday | October 20, 2016
Facebook is making it easier for users to get recommendations from friends and to interact with local businesses, without the need to leave the social network.
Advertising, Real Estate Technology

Facebook Is Now Testing Video Ads For Live Broadcasts

By Allison Halliday | August 2, 2016
Their introduction is probably not a surprise for anyone who follows Facebook’s various video products. These ads are extremely lucrative and a Live product that didn’t have any ads could lose the company a massive amount of potential ad revenue.
Real Estate Technology

Leveraging Behemoths by AdRoll: What's Your Best Conversion Fantasy?

By Al Twitty | February 22, 2013
AdRoll has just come out with research that shows Facebook Exchange (FBX) as the biggest deal in online advertising for 2012. Experts and world leaders in the field of retargeted advertising, AdRoll has shown explosive growth similar to that of FBX. Perhaps it takes a phenomenon to know a phenomenon?
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