Real Estate Marketing & Beyond
Zillow is teaming up with select homebuilders across the country to give home shoppers an easier and more convenient way to move into their dream home. The partnership helps home sellers move into their new construction home without the hassle and stress of selling their existing home traditionally, by using Zillow Offers.
Zillow is partnering with homebuilders in select Zillow Offers markets across the U.S., including Ashton Woods, Brookfield Residential, Fischer Homes, H&H Homes, Hartford Homes, Kerley Family Homes, M/I Homes, Mattamy Homes, Oakwood Homes, PulteGroup and Shea Homes.
When home shoppers buy a new construction home from one of Zillow's homebuilder partners, they will have the opportunity to sell their existing home directly to Zillow, on their own timeline, through Zillow Offers. There's no need to deal with the hassle of hosting open houses or prepping their home for sale.
Those selling their home through Zillow Offers while buying from one of Zillow's homebuilder partners will enjoy an extended closing period -- anywhere from seven days to eight months -- so they don't have to worry about timing the sale of their existing home with the move-in date of their new construction home, helping them avoid moving twice or carrying two mortgages simultaneously.
"One of the last things buyers want to deal with when searching for a new home is the stress and hassle that comes along with selling their existing home," said Zillow Brand President Jeremy Wacksman. "With Zillow Offers, we are allowing homeowners a quick and efficient way to sell their current home and buy a brand new house - all on their timetable - so they can focus on what really matters: getting settled into their dream home."
Zillow's homebuilder partnerships will be prominently marketed on all new construction home listings on Zillow and in all homebuilder showrooms. For many builders who have clients needing to sell their existing home at the same time that they are purchasing a newly built home, ensuring they have a concrete offer can help eliminate contingent sales, lowers risk of cancelled deals and help increase home sales.
Zillow Offers is expanding rapidly. The program first launched in Phoenix in 2018 and is currently available for home sellers in Las Vegas, Atlanta, Denver, Charlotte, N.C., Raleigh, N.C., Houston, Riverside, Calif., Dallas, Minneapolis, Orlando, Fla., Portland, Ore., Colorado Springs, Colo., Fort Collins, Colo., Nashville, Tenn., Miami and San Diego.
Zillow has announced plans to launch in Austin, Texas, Cincinnati, Jacksonville, Fla., Los Angeles, Oklahoma City, Sacramento, Calif., San Antonio, Tampa, Fla. and Tucson, Ariz., bringing the total number of planned Zillow Offers markets to 26 by the middle of next year.
