3 Social Media Missteps To Avoid At All Costs



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Social media offers the chance to interact with people, transfer value, and generate leads from platforms like Facebook, LinkedIn, Twitter, and YouTube. Still, real estate professionals consistently make mistakes in their overall social media strategy

Facebook Launches New Keyword Tool



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Want to find those who are talking about real estate on Facebook? It just got easier. Facebook added a new update to its Graph Search feature this week that allows users to search for keywords contained within posts, photos, articles, and videos that were shared with you.

5 Successful Social Media Strategies for Real Estate Agents



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It’s not hard for your real estate company to do social media, but it is hard for your real estate company to do social media well.

3 Tips to Quickly Add Twitter Followers



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Are you living in Twitter obscurity, wondering if anyone will ever read your tweets? If you find that you’re tweeting, commenting and sharing to no avail, you’re not alone.

The Biggest Sin on Social Media? Sharing Too Much



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In the year of the “selfie,” you may find it difficult not to think of social media as just a means to promote yourself and get your message out. The more you post, the more connected you look, right?

20 Social Media Posts Guaranteed To Get People Talking



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If you want to avoid being one of those agents who just heard about this new platform called ‘Facebook’, and you want to take charge of your social presence, then you need to be proactive.

Here’s 3 social media trends real estate pros need to know



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Image-centric networks are growing, and Google+ seems to be losing favor. Forbes.com columnist Jayson DeMers recently offered up some of the latest trends in social media.

Top 100 Real Estate Pros on Pinterest



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Pinterest is a social media network rapidly embraced by people in different domains and, indeed, there are many areas that can benefit from using this network. photo credit: mkhmarketing via photopin cc The real estate domain is no exception. Professionals can use it in many ways, from creating boards with their listings to becoming a […]

How Not To Automate Your Social Media Campaign



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Automating your social media strategy is a good way to save time, but it may not pay off in the long run, according to Melissa Leiter, an independent marketing consultant who specializes in social media strategy.

7 Ways Realtors Can Use LinkedIn To Generate Leads



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Given its demographic skew towards affluent professionals, LinkedIn is a great place for commercial real estate agents to connect with a very valuable target audience. However, professionals buy and sell their own houses and properties too. That means LinkedIn is also a great tool for residential real estate professionals to build relationships that lead to sales.