By now, most real estate agents should recognize the importance that social media has in their profession. Being a successful real estate agent in today’s world requires an Internet presence. Twitter, specifically, is a great place for real estate agents to market themselves. It’s quick, free, and informal, and when used the right way can provide a significant boost to the amount of business an agent attracts
Facebook Is Now Testing Video Ads For Live Broadcasts
August 2, 2016 by
Their introduction is probably not a surprise for anyone who follows Facebook’s various video products. These ads are extremely lucrative and a Live product that didn’t have any ads could lose the company a massive amount of potential ad revenue.
Top 15 SEO Companies for Real Estate Agents
July 25, 2016 by
So much of the success of real estate agents nowadays is based on their visibility. You can be great at your job, but if no one can find you, you won’t be able to help any clients. This makes SEO a vital part of real estate agents being able to market themselves and their services. […]
Google DoubleClick now offers native ad capabilities
July 20, 2016 by
Google has said that advertisers are now able to buy native ads programmaticly via its DoubleClick Bid Manager advertising tool.
Drone organization’s new real estate initiative takes off
June 27, 2016 by
The Property Drone Consortium is launching a new research initiative into the use of drones in the real estate industry.
HouseHunt.com revamps website with new look & community types
April 29, 2016 by
HouseHunt.com incorporates several new tools including the capability to search active, up-to-date real estate listings in over 27,000 cities in the United States.
Turbo Tenant expands nationwide to streamline the long-term rental process
April 28, 2016 by
Real estate technology startup Turbo Tenant is expanding on a national level as it bids to transform the long-term rental process.
Scouting Owl makes Virtual real estate tours easy
February 26, 2016 by
Real estate agent’s lives may have just gotten a whole lot easier, if a new virtual reality-based marketing solution lives up to its billing. Developed by a team of artists, programmers, filmmakers and real estate marketing specialists, Scouting Owl is a new, interactive and fully immersive virtual reality 360 video solution for marketing both commercial […]
Targeted Digital Advertising for Real Estate Agents from Adwerx
July 28, 2015 by
I work in the marketing and communication/PR field for over 12 years now and, looking back, there is one thing everyone can agree with: things change rapidly, especially due to the new technology available, the accessibility of the Internet, and to the new gadgets. We live in an connected world and, even if I cannot […]
Luxury Retreats raises $11M to take on Airbnb in high-end homes
June 12, 2015 by
A luxury rental site that can best be described as Airbnb for mansions raised $11 million in Series B funding, in another sign of how the sharing economy is making inroads into real estate.
