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10 Steps to Becoming a Great Real Estate Agent

By Shanea Patterson | May 23, 2022
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Becoming a real estate agent is one thing. Becoming a great one is another.

But the truth is that you won’t become a great real estate agent overnight. It takes time and experience to become one. But there are things you can do to speed up the process.

Take a look at our ten steps to becoming a great real estate agent.

1. Become Familiar with the Market

Being a great real estate agent means knowing the market you’re going to be working in. As a new agent, you should be spending time learning about home value by researching comps and current market conditions.

If you’ve been in the real estate market for a while, focus on learning how home values might be impacted by changes in the economy, the industry, and the local area.

2. Use Other Agents to Your Advantage

Team up with other top real estate agents and learn from them. Even though you might have to split the commission, it’s worth it for the learning experience.  It can help you ultimately grow your income and your business overall.

3. Stand Out on Social Media

You don’t exactly have to go viral in order to stand out on social media. You just have to have a consistent presence and learn how to increase your engagement and reach. That way, clients start coming to you and lead generation becomes a breeze.

4. Use Technology to Streamline Your Business

Technology has made it easier for us to do many things, including running our businesses. Using technology in your business can help you automate certain tasks and help your business run more smoothly. For example, you can use a CRM to help you keep track of client details and remind you when it’s time to contact those clients.

5. Use Vendors as a Source for New Leads

A big part of being a great real estate agent is generating your own leads. That means finding leads any and everywhere you can find them. Hitting up vendors can be a great source of leads so don’t overlook any connections you might’ve already made. Think inspectors, contractors, mortgage bankers, attorneys, appraisers, etc.

6. Find a Mentor

Finding a mentor can help you skip ahead leaps and bounds in your real estate career. Having someone who’s been through a multitude of scenarios can help you navigate the rough real estate waters better.

7. Qualify Your Clients Before You Work with Them

A lot of agents make the mistake of wasting time chasing after people who just aren’t serious about buying or selling a home yet. That’s why it’s better to qualify your clients before working with them. That way, you’ll know they’re ready to go out and see houses or set up an open house.

8. Use Open Houses to Drum Up New Business

Open houses can be a gold mine for finding new clients. That’s why it’s worth leveraging the information you get at open houses to generate leads for your business. Even if someone isn’t interested in buying a home for another six months, keeping them in your sales pipeline means you’re likely to get the sale sometime down the line by simply keeping in contact with them from the time they leave the open house.

9. Learn How to Manage Your Time

Time management is an essential skill for anyone working for themselves. That means if you want to be successful, you’ll need to learn the manage your time effectively. You can use software to help you manage your time more effectively by automating certain tasks and setting up reminders to help you avoid forgetting important tasks.

10. Make Sure to Take Care of Yourself

Being a real estate agent means being your own boss – and if you’ve been in the business long, you know that can be exhausting.

If you want to be the best real estate agent you can be, make sure you take care of yourself so you’ll be mentally and physically prepared to tackle your real-estate to-do list each day.

H2: Conclusion:

Becoming a great real estate agent won’t happen overnight, but with hard work and consistency, you can become one of the best real estate agents in your area. Keep these tips in mind when striving for greatness in real estate.

Bio: Shanea Patterson is a freelance copywriter and content creator, the founder of Ultimate Freelance Guide, author of The Ultimate Guide to Living Your Best Freelance Life, NYU grad, and a huge marketing enthusiast. She is a sought-after freelance copywriter and content creator who’s been published on USA Today, Small Biz Daily, Overture Global Magazine, and OnDeck. She’s a regular contributor to Realty Biz News.
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