Real Estate Marketing & Beyond
One of the challenges to selling real estate, particular to luxury clients, is being able to offer a sense of security in the home. If you can make your potential buyers feel that they are safe, then they are more likely to make the sale. Having a good neighbourhood is a decent start, but it’s not all about location. You can also make the home safer from the inside with smart gadgets. These are a great investment both for your own peace of mind and for future sales value.
1. Smart Locks
Having a physical key on your person means that you risk losing it or having it stolen, or even copied. But you can make that a thing of the past with a smart lock, which can’t be open with a bobby pin or a lock picking kit. You can use fingerprints or other biometrics to grant access to the home, and even have an alarm that goes off if someone tries to open the door without authorisation.
2. Wireless firewalls
Make sure that you invest in security on your network. While it’s great to be able to turn on the lights, choose a playlist, and even order groceries through smart tech, it’s important to prevent these systems from being hacked. Choose a strong and secure password and invest in extra firewalls and protections for your network. Your whole home is only as safe as its weakest point.
3. Cameras
Home security cameras, CCTV, or even motion-activated GoPros mounted on the exterior walls of your home are a great way to ensure peace of mind. Even when you aren’t home, you can use your tablet or smart phone to monitor the feed, and get an alarm should motion be detected at a time when it shouldn’t be there. You can even check whether the kids have arrived home from school on time with this tech.
4. Digital peepholes
A peephole is a good way to see who’s outside your door, but it’s also very limited. You can see just a small space, and the view can’t be changed. With a digital peephole, an external camera can move around to check the entranceway and give you a wider view of who is at your door, all displayed on an LCD screen. You won’t have to worry about those mysterious knocks on the door when you can see that it’s just the postman.
5. Barking dog alarm
This is a great invention which allows you to keep your home safe even when you don’t have a real guard dog around. When motion is detected or someone tries to get access to the house, the alarm goes off with the realistic sound of a barking dog. Burglars should be deterred by this noise.
6. Fake TV lighting
When you have the TV on at home, it casts certain lights onto the walls and ceiling that are unmistakeable. When you glimpse these lights, it becomes obvious that someone is home and watching television. You can have them turned on even when you are not, with a fake TV which casts light onto the walls just as if the TV was on. It requires less energy than a TV and can be set on a timer.
7. Smart monitors
Just as you can have a video feed activated by motion, you can also have noise monitors which allow you to listen to what’s going on near your home. Activated by sound, they could capture someone breaking in and allow you to call the police quickly.
With these gadgets installed, your home will be safer than you could even imagine!
About the Author: Anne Grobler is a devoted blogger and Communications Specialist supporting OpenAgent, a real estate agents comparison website. Deeply interested in the real estate market, Anne often shares her tips with both her customers and her readers.
