Real Estate Marketing & Beyond

Home Sales, US Real Estate

What Are The Drawbacks of an Open Listing?

By Bill Gassett | December 15, 2023

Common Mistakes Home Sellers Make When Preparing for a Quick Sale

By Thomas O'Shaughnessy | December 11, 2023

Anyone looking to sell their home would agree that a quick and profitable sale is the ideal scenario. But selling an investment property or your primary home, even in a seller’s market, can quickly become overwhelming and frustrating if you’re unfamiliar with the ins and outs of real estate. Unrealistic pricing, inadequate marketing, and mistiming […]

MLS abbreviations

Home Buying, Home Sales, US Real Estate

Why Are The MLS Listing Codes and Abbreviations Important to Know?

By Bill Gassett | November 28, 2023

The Multiple Listing Service (MLS) is a vital resource in the real estate market. It provides a comprehensive database of properties available for sale, maintained by real estate brokers. Understanding MLS abbreviations is crucial when navigating property listings. Additionally, MLS codes indicate property status, pricing, and sales information. We will explore the meanings behind MLS […]

Pros and cons of virtual staging

Home Buying, Home Sales, US Real Estate

What Are The Upsides and Downsides of Virtual Staging?

By Bill Gassett | November 10, 2023

Virtual staging offers both advantages and disadvantages in the real estate industry. Using virtual tools, properties can be showcased with furniture and decor without physical staging. The goal is to make the house sell faster by giving potential buyers a better presentation. This cost-effective and flexible approach allows for easy changes and adaptations. On the […]

Types of real estate business models

Home Sales, US Real Estate

4 Types of Real Estate Companies Sellers Should Know

By Bill Gassett | October 31, 2023

Different Real Estate Models Worth Knowing In real estate, there are different types of business models. Each has a purpose and benefit for the clientele they serve. We will look at each model, so you have a basic understanding and can make better choices for your needs. Most people know how traditional real estate brokerages […]

The Role of Professional Photography in Selling Your Home

By Thomas O'Shaughnessy | October 25, 2023

When you’re selling your house, one of the first items on your to-do list is to get photos for your listing. If you’re like a lot of buyers, you may consider taking them yourself. After all, your Instagram account is probably full of nice-looking selfies and photos of food — how much harder could it […]

Mansion tax

Home Buying, Home Sales, US Real Estate

Understanding the Mansion Tax: What You Need to Know

By Bill Gassett | October 4, 2023

The mansion tax is a topic that has been gaining attention in recent years. Understanding the mansion tax and how it works is crucial for homeowners. It is a tax imposed on high-value properties designed to target the wealthy. But what is considered a mansion? Maximum Real Estate Exposure is a terrific resource for explaining […]

How to find and hire a real estate attorney

Home Buying, Home Sales, US Real Estate

How to Find a Real Estate Attorney

By Bill Gassett | September 25, 2023

Are you looking for a real estate lawyer? Understanding the importance of finding and hiring a real estate attorney when buying or selling a property is crucial. These legal professionals specialize in real estate transactions, protecting your interests. We will examine the role of a real estate attorney, how to find a reputable one, factors […]

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