How Agents Can Create a Real Estate Blog



Creating a real estate blog is one of the most cost-effective ways for agents to attract and retain clients. By consistently producing content, agents can increase their web traffic and generate new leads over time. According to the 2019 Annual Blogging Survey by Orbit Media, 81% of bloggers cite that they receive positive results from […]

Great Marketing Tips for Real Estate Agents



Being a real estate agent is a popular way to make a living for a number of different reasons. You get to set your own hours, be your own boss and be in full control of how much you work and how much money you make. Marketing tips for real estate agents  However, just like […]

10 Marketing Trends for 2020



Any business owner knows that trends run strategy, and that understanding includes marketing. Unfortunately, while some marketing trends remain, every year sees changes and new methods for communicating a brand’s message, which is why a brand management software platform is crucial to building and sustaining success. However, it is also critical to stay on top […]

Why Real Estate Agents Should Use Chatbots and How to Get Started



According to Collect.chat, the real estate sector leads the list of the top five industries profiting from chatbots. Agents not using chatbots are undoubtedly missing out on one opportunity to grow their real estate business.  Generating leads in real estate is challenging. In today’s digital age, most clients begin the process of buying or selling […]

Three ways to boost real estate interest online



We know that selling property is an important business – not only is it our livelihood, but we’re fundamental in helping people to find their perfect home. Your potential buyer might be a first-time buyer, or a couple looking to start their lives together. It could be a family looking for something better for them, […]

5 Great Tips for Optimizing Your Real Estate Business with Twitter



Twitter has emerged as one of the most powerful social media tools for real estate marketers. This social media platform boasts over 330 million monthly active users (MAUs). 80% of these Twitter users (248 million people) are Millennial’s who are among your top targets. Some of the reasons to use Twitter include: Driving more traffic […]

12 Best Real Estate Marketing Strategies & Tools for Agents



Today, many people view real estate as the best investment option for an array of reasons like the higher returns that it provides and its predictable cash-flow. This certainly is good news for real estate agents. However, with ever-growing popularity, one of the challenges that real estate agents face is increasing competition. Keeping in mind […]

Marketing Strategies Every Real Estate Agent Should Use



Real estate marketing is as much about telling your story and setting yourself apart from other agents as it is about letting your audience know about your listings and closings. Your business is about relationship building, so your marketing program should reflect that fact. Here are some marketing strategies that should to be a part […]

Real Estate Marketing Trends That Will Shape the Industry in 2020



The real estate market in 2019 was slow and investors hope things will turn out better in 2020. Home prices grew by 3.3%, which was slower than the 5% experienced in 2018.  Investors hope that in 2020, a growing job market and low mortgage rates will boost the housing industry. For your real estate business […]

Why Agents Should Focus on Hyperlocal Targeting on Social Media Ads



When deploying social media advertising, agents often make the mistake of casting a wide net to capture potential clients. Targeting too broad of an area can result in poor ad relevance and lead to unqualified leads as well as wasted time and money. Using hyperlocal targeting, however, ensures the right people see the right social […]