Why You Need a Real Estate SEO Expert



You’re a real estate agent. And you’re good at your job. You know houses and commercial buildings like you built them yourself–and more importantly, you know how to sell them to even the most skeptical customer. But when it comes to search engine optimization, it’s like you’re selling your first house–you’re eager and untested and […]

HUD charges Facebook over unfair housing ads



Just a week after adjusting its ad targeting options for housing and job advertisements, Facebook has been slapped with a charge from the Department of Housing and Urban Development that alleges it broke Fair Housing Act regulations. The HUD’s lawsuit against Facebook alleges that its advertising platform doesn’t deliver housing ads fairly, and that it […]

Voice Search SEO: Is Your Real Estate Site Optimized?



Voice search SEO is the hot new trend in website optimization. Is your real estate website optimize to rank well in voice search results?

10 Superstar Agencies Rocking Instagram



Once considered something of a novelty for agents, Instagram has emerged as one of the best ways to market properties and garner leads.

Real Estate Lead Generation for the Digital Age: Newest Trends



Real estate lead generation is a major component of any realty business. Working in the real estate industry requires you to source leads to generate as much business as possible, and with the real estate industry such a crowded, competitive field, you need to find innovative methods for finding and following up on those leads. […]

Facebook Real Estate Advertising: Tips and Tricks



Social media advertising is a powerful tool that can be sued to grow any business. Using Facebook real estate ads to build leads and drive conversions is highly effective, but there are a number of ways to supercharge your Facebook real estate advertising to maximize your return on investment. Here are a few of the […]

Why Real Estate Agents Must have a Content Marketing Strategy in 2019



Content marketing is an excellent tactic to bring in new, qualified leads. It’s also a broad term used to describe the sharing of online materials, such as blogs, social media posts, or emails, to garner user interest in a product or service. For real estate agents, content marketing is crucial. Content marketing gets three times […]

SEO for Real Estate Pros: How to Grow Your Digital Footprint



Real estate’s a competitive line of work. You need every single advantage you can get if you want to stand out from the crowd. Search engine optimization is one of the best ways to do that, and using SEO for real estate marketing online can help your realty business reach new heights when it comes […]

Social Media for Real Estate: The Best Short Tips to Grow Your Brand



Real estate marketing can be tough. There’s a wide field to cover, and lots of competitors out there. But there are a number of excellent methods for standing out from your rivals. Using social media for real estate marketing is one such strategy, and it’s one that works wonders. Here’s a collection of short tips […]

5 Social Media “Musts” for Increasing Real Estate ROI



The digital age has changed every industry, and real estate is no exception. The internet is now the first step the homebuyer takes in the buying process.