YouTube influencers helping agents to sell luxury homes

YouTube influencers are shining a spotlight on luxury real estate, with videos that offer a closer look at some of the mansions of the ultra wealthy. This new trend for focusing on high-end properties has improved YouTube’s status as an “important marketing channel for even the most privacy-obsessed home seller”, the Wall Street Journal reported.

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Luxury homeowners are paying thousands to find that perfect “trophy tree”

The rich and wealthy are paying hundreds of thousands of dollars to find that perfect tree for their home

Beverly Park home sells at auction for record price of $51M

A 28,600-square-foot, Italian-inspired mansion in Beverly Park, Calif., has just gone under the hammer for a whopping $51 million, making it the most expensive home ever sold in a U.S. auction. The buyer of the Villa Firenze also made an additional deal for the home’s furnishings, bringing the total transaction amount to $60 million, the

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The true cost of luxury homes is much higher than the price tag

Luxury home buyers are racing to snap up supersized homes with extra upgrades and tons of amenities, but many are at risk of going over their budgets as they do, experts say. The danger, according to Mari Adam, a certified financial planner with Mercer Advisors in Boca Raton, Fla., is that people can buy real

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Luxury home demand rises faster than other sectors

Wealthier Americans are upsizing their homes even though the economy struggles amid a never-ending COVID-19 pandemic. A report in Bloomberg last week revealed that demand for multi-million dollar homes is soaring, with prices rising faster than other segments of the real estate market. Applications for mortgages larger than $766,000 were up 59% year over year

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Top Locations for Luxury Homes in the US

If you’re in the market for a luxury home for sale, a good way to start is to do some investigation about areas that most appeal to you. There are numerous well-known places you can choose from, and you’ll often find many of them feature a proximity to water. This makes sense when you consider

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Luxury condos are offering access to doctors as an amenity

Some luxury condo developers have found a new hook for buyers with the offer of wellness programs for residents that provide exclusive access to doctors. Wellness has long been a feature of luxury developments, but in recent months with coronavirus on everybody’s lips, it has been given much more focus. Now, the developers of Ritz-Carlton

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Luxury home sales have doubled in the last 12 months

While home sales have increased in every price bracket since the COVID-19 pandemic began, they’re rising much more quickly at the upper end of the market. Indeed, sales of luxury homes valued at $1 million or more have doubled since last year, causing National Association of Realtors chief economist Lawrence Yun to comment that this

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Ultra-wealthy Americans target luxury real estate

The net worth of America’s wealthier individuals has increased substantially in the five-month period ending in August, and many are choosing to invest their gains in real estate. That’s according to a report from research firm Wealth-X, which said the recent stock market boom has helped many wealthy individuals in the U.S. to recover wealth

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Disinfection rooms take root in luxury apartments

UV robots and a sanitizing butler are becoming important commodities in luxury homes as the trend towards so-called “disinfection rooms” gains pace, according to report in Forbes.com. Luxury apartments and condos are increasingly making use of disinfection spaces in order to prevent the spread of germs. But what does a “disinfection room” consist of? According

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