Digital Home Shoppers and How to Reach Them

The web, mobile and social media are quietly changing how home shoppers interact with agents and find the properties they want. Are agents and the real estate sector taking note?

Mobile Devices Become Standard for Housing Consumers

Home shopping is no longer confined to desktops or laptops and real estate agents who don’t get the mobile movement will be thumb-typed right out of business. Instead, today’s unwired home shoppers are using mobile devices to do everything from browsing for housing via GPS to streaming videos of homes for sale.

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