Real Estate Marketing & Beyond
Asked about her secret for success in real estate and Paula Peeler will likely point to her business stats that show a full 75 percent of her business stems from referrals and repeat clients. The Oklahoma City area Realtor at Kalidy Realty, LLC, is known among her clients for her willingness to stay by their side through every step of the home buying or selling process, ensuring that her clients come away with a positive experience even under challenging circumstances.
"As a military family, we've made many moves, and we can't thank Paula enough for all her assistance," reads one of her many complimentary testimonials. "We were nervous about having to buy a home from a long distance away. We placed a great deal of trust in Paula, and she delivered. She walked us through the entire home buying process. Her many years of experience in the Oklahoma City market cannot be overstated. She knows all the 'right' local people...builders, finance, title company. We didn't know anything about the area, and working with Paula was like working with a friend..."
A native of Midwest City, part of the Oklahoma City metropolitan area, Peeler draws on over 25 years of experience in the local real estate market to ensure she provides the most knowledgeable and informed expertise possible to her clients. While she knows the area and its housing market extremely well, she also makes it known that she is adept at referring clients to qualified agents in other areas when relocation is on the horizon.
Oklahoma City is frequently recognized itself as one of the top relocation destinations and one of the most affordable places to call home. It's a favorite among military retirees, and is home to Tinker Air Force Base and the U.S. Department of Transportation Mike Moroney Aeronautical Center. Peeler's preferred market area also boasts thriving livestock and energy industries, along with offering opportunities for higher education through several area colleges and universities, both public and private, including University of Oklahoma and Oklahoma city.
With its heavy reliance on the oil industry, the Oklahoma housing market has shouldered its share of ups and downs, with the low points a reflection of low oil prices. Although the average home sale price has declined over the past year, that average is still above 2014 prices. Low median home prices are the biggest factors behind Oklahoma City being named first among preferred cities for first-time home buyers in a 2016 analysis by financial website SmartAsset.com.
The market area is able to post other bits of positive news, such as a drop in number of days on the market. Peeler's real estate market is one defined mostly by affordable homes and stability, thanks in no small part to Tinker AFB and local employer Boeing Aerospace. Her understanding of the local economy has been a major asset in her ability to build lasting professional relationships with her clients, enhancing her opportunities for repeat business and referrals.
Peeler's understanding of all the details of the Oklahoma City greater metropolitan real estate market is no doubt a secret behind her success. "Anyone can list your home or show you properties, but when it comes to pricing, marketing, and aggressive negotiation it's experience that counts," she is fond of saying.
photo credit: Kalidy Realty
