Real Estate Marketing & Beyond
Smart real estate professionals know that success means keeping your digital information secure. Whether you’re working with other professionals in your field or if you’re working directly with buyers and sellers, one of the best ways to keep that data safe and secure is to use a virtual private network (Surfshark VPN).
Surfshark VPN offers fantastic tools because they’re so versatile. A good VPN can offer high levels of security, anonymity, and privacy, but that’s not all - they’re ideal for getting around geo-blocks so that you can access online content originating anywhere in the world without limitation. Here are some great examples of how using a VPN can help your real estate business even further.
Real estate professionals have to stay in contact with clients on a constant basis. It doesn’t matter if they’re homeowners looking to sell, house hunters looking to buy, tenants, landlords, or anyone else - lines of communication need to stay open. At the same time, if you want to build trust between yourself and those clients, you need to ensure any conversations you have with them are completely confidential.
This is where a good VPN comes in. Using a VPN encrypts your communications, and that means it’s next to impossible for third parties to gain access to those communications and read them. Any text message or email sent over a VPN is encrypted in this manner, making a solid VPN like SurfShark for example (click here to learn more) such a great idea.
Confidentiality is crucial, as we’ve already mentioned. But this need for confidential and secure communication goes further than just emails and text messages - it’s also relevant when it comes to important documents sent digitally. This becomes even more important in real estate contexts, as documents like contracts contain information about your clients that should remain private.
VPNs protect your data in the same way that they protect your communications. If you’re concerned with keeping safe online, then sending electronic documents over a VPN will keep them safe from prying eyes, eliminating the chances of fraud and identity theft from occurring. When you can offer your clients high levels of data protection, they know you’re a real estate professional they can trust.
Real estate professionals exchange massive amounts of information between themselves and their clients on a daily basis. Much of this information is privileged. Being sure that only your and your client get eyes on things like credit reports and bank account numbers is a major security issue, and it’s one that using a VPN can help you resolve.
VPNs are ideal whenever you need to access sensitive and privileged information in a safe and secure manner. Imagine a situation where you need to access the Social Security number of a client - you don’t want to download that information to your device, which leaves it vulnerable to data breaches. A VPN facilitates that, providing an extra layer of security where you need it most.
The internet is an amazing tool, but there are some aspects of it that can limit its usefulness. Geo-locked content is one of those limitations. Websites can limit access to visitors that have specific IP addresses, and these addresses are tied to geographical locations. This means that if you live in a place that’s been blacklisted by a website for any reason, you won’t be able to access that site’s content.
VPNs can get around this geo-lock easily. A VPN allows you to choose an IP address that’s located elsewhere, making it easy to bypass that lockout and gain access to the information you need. This is incredibly useful in using an online service that’s otherwise unavailable to you for a geographical reason, especially when conducting research for clients.
Being a successful real estate professional is all about serving your clients better than anyone else. In such a competitive field, you need every advantage you can get to maximize your chances of growing your own brand. That’s why using a Surfshark VPN is the best way to go the extra mile for your clients.
