Social Media

100 Real Estate Pages and Accounts to "Like" on Facebook

By Violeta-Loredana Pascal | January 30, 2013
As we all know – and studies emphasize it – Facebook is THE social network, number one in 127 countries in the world. So it is natural for the next post in our series on great real estate professionals to watch online to focus on Facebook. You’ll find listed below mostly pages of companies and […]
Real Estate Marketing, Social Media

Message to All Realtors: Stop Using Your Personal Facebook Account For Your Business

By Joe Heath | October 30, 2012
A common mistake I see real estate agents make when it comes to using Facebook is to use their personal page as a way to promote their real estate business. What’s even worse is when agents make a poor attempt in combining a personal page into a business page.
Social Media, US Real Estate

Facebook Collections Paves the Way For Social Commerce

By Joe Heath | October 10, 2012
Just when you thought we’ve reached the height of the social media craze, Facebook is continuing to work on its latest development in social commerce. Through a platform they’re calling Facebook Collections, users will not only be able to “like” a certain item that brands and retail companies share through images on their Facebook Page, […]
Social Media, US Real Estate

Proper Social Media Strategy: Less About When, More About How Often

By Joe Heath | October 2, 2012
Social media platforms such as Facebook and Twitter are tools that you simply must use in today’s tech-driven world. How we get news updates, stay in touch with people around us, and share up-to-the-minute information is all broadcasted through our social media accounts, and the number of potential home buyers you can reach through such networking services can certainly help grow your real estate business.
Real Estate Technology, US Real Estate

Using Your Real Estate Blog to Establish Yourself as the "Local Expert"

By Joe Heath | September 11, 2012
Simply put, a real estate blog should be used for more than just a platform to scatter real-estate-related keywords and phrases. While it’s important to use such real estate keywords and terms in your blogs in order to achieve at least a little search engine optimization, giving your readers content that is interesting and relevant […]
Social Media, US Real Estate

Connecting Social Media & Gmail Using Smartr™ Inbox

By Joe Heath | August 21, 2012
Smartr™ Inbox is a free, easy to install browser plugin that connects your Facebook , Twitter, and LinkedIn accounts to your e-mail, as well as organizes your inbox to provide you with information regarding how and when you communicate with each of your contacts.
Social Media, US Real Estate

Is Social Media the New Search Engine?

By Joe Heath | July 17, 2012
Have you run an internet search using Bing™ lately? If so, you’ve probably noticed that the Microsoft Corporation’s search engine now heavily relies on social media to generate a user’s search results.

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