Real Estate Marketing & Beyond

Industry Technology, Real Estate Resource, US Real Estate

10 Video Marketing Tips For Realtors

By Anita Cooper | September 8, 2011

Industry Technology, Real Estate Software Apps, US Real Estate

All The World's A Stage - Virtually

By Anita Cooper | September 8, 2011

“All the world’s a stage...”, penned Shakespeare; so why not take a cue from the famous wordsmith and use a “virtual stage” to sell property? Commonly used among architects and urban planners, “virtual staging” involves the digital creation of landscaping, buildings and other structures to show what a property can look like, in contrast to […]

Featured News, Industry Technology, Real Estate Resource, Real Estate Software Apps, US Real Estate

Listings By Remote - A Simplified Marketing Strategy For Realtors

By Anita Cooper | September 7, 2011

Real estate professionals now have another fabulous tool to add to their marketing toolbox - Video on Demand. Not your ordinary “pay-per-view” idea, VOD allows realtors to be able to advertise their listings on numerous real estate websites as well as a “Home Preview Channel” that is set to launch this month, beginning in five […]

Industry Technology, Realtors, US Real Estate

Realtors, Run Ahead of the Pack - Showcase Your Listings in 3D!

By Anita Cooper | August 11, 2011

Imagine a prospective buyer’s reaction when you pull out your phone and suggest a virtual walk-through of your listings - in bright 3D color! Guaranteed, you will have their attention, and once you’ve piqued their curiosity, you’ve won half the battle. Now, agents can actually add such a tool to their arsenal, gaining a competitive […]

Jobs Down, Home Inventories Up, What Else Is New?

By Phil Butler | January 7, 2011

December's dismal jobs numbers combined with an overall increase in home inventories paints a pretty grim picture for the start of 2011. Experts expectations have not been met for months, and still media and the industry is all too often overly positive in their forecasting and evaluation of the situation. Without good jobs, jobs that help pay mortgages, no market will be emerging this year or any year from the greatest recession in 80 years.

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