Real Estate Marketing & Beyond

Tech Startup Reali Hits the Deadpool Running

By Phil Butler | September 6, 2022

Housing crash

Redfin and Others Frame the Coming Housing Market Chill box

By Phil Butler | September 4, 2022

Redfin and others release data warning of a possible big chill looming on the horizon. Even if the economy does'nt plummet, real estate will take a hit.

Redfin settles digital redlining case out of court

By Mike Wheatley | May 4, 2022

The online real estate brokerage Redfin has agreed to pay $4 million to settle a discrimination lawsuit out of court. The lawsuit alleged that the company failed to provide its brokerage services to homes that were listed below a specific price, a practice known in the industry as “digital redlining”. By settling out of court, […]

Brokerage, US Real Estate

Redfin to acquire RentPath for its apartment listings

By Mike Wheatley | February 23, 2021

Online real estate brokerage Redfin has said it will acquire the apartment search giant RentPath Holdings Inc. and combine that company’s listings with its own platform. The idea is to create a more comprehensive platform where people can search for a home to rent or purchase, Redfin said. The acquisition will add around 20,000 apartment […]

Redfin says 45% of home offers this year made 'sight-unseen'

By Mike Wheatley | August 5, 2020

Buyers feel more comfortable shopping for homes online thanks to innovations such as virtual tours, and growing numbers are even making an offer on a home without seeing it in person. Redfin said last week that the trend of “sight unseen” offers is reaching record highs, with 45% of buyers who purchased a home in […]

Featured News, Real Estate Resource

How to prepare for a video home tour

By Mike Wheatley | April 22, 2020

With most Americans continuing to stay at home to try and prevent the spread of the coronavirus, real estate agents are increasingly relying on video or virtual home tours to show clients their listings. Many agents feel that these video tours can help make up for the lack of an in-person viewing, but they still […]

Industry Technology, Real Estate Technology

Redfin reports rise in offers from virtual tours only

By Mike Wheatley | April 13, 2020

With most buyers resorting to virtual tours as the only way to actually see inside a listed home during the coronavirus outbreak, one might be forgiven for thinking that home buying activity is all but dead. But in actual fact, many real estate brokerages are still doing business, with Redfin reporting that some 12% of […]

Real Estate Technology

The U.S. shuts down, but home selling goes on

By Mike Wheatley | March 25, 2020

Even as COVID-19 forces mass closures across the United States, home selling is still happening. That’s according to Redfin, which says real estate professionals have quickly adapted to working from home. Redfin said it saw a 494% increase in requests for agent-led video tours last week, following an 80% increase the week before. Most of […]

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