Real Estate Marketing & Beyond
Memphis has long been known for its decent, plentiful, and affordable housing. Among the many attractions to investors today is the fact that Memphis has developed into a suburban city of detached homes with sizable yards at prices below the national average. Making it even more attractive to investors is the fact that it's a city of middle-class renters where 48% of the population rents.
Memphis has more than it's share of major corporations, including International Paper, FedEx, AutoZone, First Horizon, St. Jude Hospital, and others. Memphis is also home of the University of Tennessee medical and dental schools. All of these and more added up to stable employment and rental markets.
In addition to being an air cargo hub for Fedex, Memphis is the third largest railroad hub in the country, which Warren Buffet has seen fit to invest in. The Memphis River Port is the second largest inland port on the Mississippi River, connecting Memphis to 25,000 miles of interconnected inland waterways. Memphis is a mega distribution hub with eight federal highways, three interstate highways, and seven state highways making trucking to the rest of the country easy from the railroads, waterways, and air cargo hubs.
Memphis has been ranked number one for property appreciation by Moody's Case Schiller Index. Moody's projects houses in Memphis will appreciate 18.8% over the next four years.
As it happens in any major city, there are "war zone" neighborhoods in Memphis. Places where you can buy houses for a few thousand dollars. Don't do it! These neighborhoods are almost impossible to keep in rentable shape. Gangs and drug dealers take them over when they are vacant. Even when they are occupied, graffiti is sprayed on the walls. Also, these are in neighborhoods where few people can afford to rent. Those that can, want out of the hood. Just save yourself the frustration by avoiding investing in these neighborhoods.
Also, stay away from high-end investment houses. These don't have the troubles of the war zone houses but they are harder to lease at profitable rents. These houses start at around the $90,000 range and go up to the millions.
Where you will maximize your profits and minimize your risks are houses that appeal to middle-income working class people. In Memphis, prices for these houses generally range between $40,000 to $80,000. Your investment will cost less and your return on investment will be the greatest.
About the author: Brian Kline has been investing in real estate for more than 30 years and writing about real estate investing for seven years. He also draws upon 25 plus years of business experience including 12 years as a manager at Boeing Aircraft Company. Brian currently lives at Lake Cushman, Washington. A vacation destination, a few short miles from a national forest in the Olympic Mountains with the Pacific Ocean a couple of miles in the opposite direction.
