Real Estate Marketing & Beyond
A very different party took place in New York last week to launch the Carriage House, Chelsea's premier boutique condominium. However this was a party with a difference as it started off in the garage.
Emaon Roche, Joshua Sacks and Eric Gray the developers, Broad Mill Development Group (BMDG). Photo courtesy Lori Berkowitz
There was a very good reason for this as the 1969 Jaguar E type and 1965 AC Shelby Cobra parked inside probably top many people's wish lists. The party was held in collaboration with the Classic Car Club of Manhattan for nearly 200 guests who got the chance to view these collectable cars, which also included a 1966 Mustang Fastback, a 2005 Ford GT and a 1988 Ferrari 328 GTS.
It was entirely appropriate that these classic cars should be parked in this garage as it was once the site of Manhattan's longest operating garage, and before cars it was used to stable horses. The garage itself is pretty spectacular as it contains a cutting edge hydraulic lift parking system which allows eight private indoor parking spots.
Once the cars had been duly admired it was time to move on to the residences which are designed by Gustavo Martinez, and include studios, one-bedroom lofts, penthouses and two bedroom 2 1/2 bath duplexes. The main event was held in a duplex and included food and cocktails.
Carriage House Exterior. Photo courtesy Mark Richardson
It was an event truly worth attending as one lucky winner walked away with the keys to a classic car for a weekend. The developers, Broad Mill Development Group will also give the first six buyers at Carriage House, use of one of these classic cars for a weekend.
Eric Gray of BMDG said "We are incredibly excited that we have started sales at the building, and wanted to honour the history of Carriage House by including these stellar autos in the garage, and what could be a more apropos gift to our future residents?"
Carriage House offers residents state-of-the-art amenities combined with original elements of this elegant and historic building, and it occupies a prestigious location in the heart of Chelsea.
Im still learning from you, as Im trying to achieve my goals. I definitely enjoy reading all that is posted on your website.Keep the tips coming. I enjoyed it!