Real Estate Marketing & Beyond
Follow Inc. wants to give real estate agents and their clients a helping hand with the launch of the Follow app, a new mobile app for iOS and Android phones that lets drivers follow each other on trips or for work purposes.
The unique navigation app allows the creation of a “leader” and “follower” role, built into an intuitive mapping system so that groups will not get lost during a trip, even if the leader changes the destination or has to pull off the road. Imagine a situation where a driver is on a road trip with friends and family, and more than one car is involved.
Typically, one car is the leader and the rest of the cars are following. With current navigation app solutions, if the leader has to change their course–for example to pull off the freeway for gas or food–they run the risk of the other cars in the caravan not noticing and missing the exit, causing confusion and lost time as the drivers try to reconnect with each other.
With Follow, drivers in each car are notified of any route changes made by the leader, and the caravan stays together. “Road trips are not the only use for the Follow app,” according to Follow CEO Anthony Lucido, “During our testing we have had real estate brokers using the app with their clients and pizza parlor owners using it to track their drivers. We’ve even had a bridal party use it to make sure everyone got to the reception location without a hitch.”
Follow says the app is useful for many kinds of situations - for example, real estate agents driving to a property viewing with their clients in tow.
Follow pings the location of the driver and followers three times every second, which means you will know where the other vehicles are even when traveling at freeway speeds. Drivers can also take comfort in the fact that tracking can be turned off at any time.
Follow is a free app, available on the App Store and Google Play. Users can upgrade to unlock the ability to have more than one follower at a time.
