Real Estate Marketing & Beyond
Re/Max LLC, a global real estate franchise recently announced plans to standardize on DocuSign’s eSignature platform and its Transaction Rooms for Real Estate solution, which will affect more than 100,000 broker and agent affiliates around the world.
This news will mean that Re/Max is adding another unique tool to help boost productivity for brokers and agents and it will allow transactions to be 100% digital right from the point an agent receives the lead, to the moment the deed is recorded. DocuSign also recently announced that it has increased its support of the release estate industry and has launched its “lead to close” strategy which will put brokers and agents at the center of the real estate transaction so that they are able to do the same for their clients.
Michael Ryan, executive vice president at Re/Max said “We always strive to give our Affiliate’s the very best tools and resources to help grow their businesses and better serve their clients. Re/Max Affiliates are hungry for technologies that can efficiently manage the entire real estate transaction from offer to close, especially those with a tamperproof electronic signature capability. DocuSign offers members a solution that is easy to use, secure, scalable and seamless on multiple devices.”
Over the past few years, eSignature technology has become increasingly commonplace in real estate transactions. Many real estate professionals are reporting they can close digital deals faster as a result and the process for buyers and sellers is streamlined through removing paper and wet signatures from the transaction. DocuSign Transaction Rooms for Real Estate is gaining increasing traction in the industry by taking the paperless concept several steps further. It allows brokers, agents, buyers and sellers and all other associated parties to collaborate on the entire real estate transaction in a secure, online room which includes electronically signing purchase and sales, addendums and closing documents and other paperwork.
Ryan went on to say that Re/Max chose DocuSign because its benefits align well with the company’s strategy. “In addition to transaction management, DocuSign provides a mobile offering, global reach, and legal compliance in key markets and a reliable platform that is always available. Our worldwide network of brokers and agents also appreciates the fact that DocuSign ensures they own their data and maintain control over how it is used.”
DocuSign and Re/Max are working together towards integrating DocuSign services with Re/Max Mainstreet and LeadStreet, which will provide single sign-on capabilities and dramatically reduce the need for repetitive data entry.
