Real Estate Marketing & Beyond
Realtor.com has just published its annual Good Neighbors Report, finding that the best neighbors are those deemed to be trustworthy, quiet, friendly, and respectful.
Still, there’s no need to maintain close friendships with our neighbors in order for them to be considered as “good”, the report found.
“While it’s true that some people focus on what annoys them about their neighbor, it’s a welcome surprise to see that people generally think positively of their neighbors,” says Nate Johnson, chief marketing officer at realtor.com. “Trust and dependability plays an integral part in helping a neighborhood feel like ‘home.’ Building it can be as easy as stopping by to say hello.”
Those aged between 18 and 34, and those aged 55 or more tend to care more about having friendly neighbors, the survey found. The least appreciated quality for a neighbor, across all age groups, was the need for a close friendship. Just 9 percent of women believe close friendships are a must-have for a good neighbor, while 20 percent of men said the same.
The survey also highlighted some of the worst traits people see in their neighbors, including being disrespectful of property, noisiness, untrustworthiness and being nosy, messy or unfriendly.
Another interesting finding is that by giving new neighbors a warm welcome when they move in, this helps to create a “good neighborly vibe”. Some 65 percent of respondents said they generally perfer to welcome new neighbors with a simple introduction. But the reality is that most don’t even bother with this. In fact, just 46 percent of respondents said their neighbors had stopped by for a quick greeting, while 39 percent said they were never welcomed into their neighborhood by anyone.
