Real Estate Marketing & Beyond
Today saw the launch of an exciting new real estate portal for New Yorkers, www.seriousrenters.com, a brand new service that matches the Big Apple’s go-getters with an apartment to die for.
Screenshot of Seriousrenters.com
The new service has been developed by SERIOUSRENTERS, in conjunction with their affiliates MLX to provide an answer to one of the biggest problems of apartment hunting in New York – the lack of a large enough apartment database to forestall the need to go running half way round the city looking for a decent place!
Meanwhile, landlords and real estate agents will also enjoy the new service, as Seriousrenters.com will allow them to be able to distinguish between those who are genuinely interested in a place, and those who are just window shopping.
The focus of Seriousrenters.com is, rather uniquely, on the renters rather than the apartments themselves. They way it works is that (serious) renters who are looking for a place can post a ‘wish list’, or a resume of what they are looking for in an apartment, and then this can be shared with their contacts on social media sites like Twitter, Facebook etc, – meaning that someone, somewhere may just know of a place.
Features include posting your apartment 'resume' onto Facebook, Twitter and more.
The “serious” part of all this is that, if a renter decides to pay for premium membership, they instantly have their renter resumes distributed to dozens of New York agents and landlords, who will be able to quickly check and see if they have anything available that matches the renter’s desires.
So what are the benefits? Well, for renters, being able to create a resume and share it with thousands of people means they have a much better likelihood of finding the apartment of their dreams. For landlords, they have access to the entire access of “renter resumes” at their fingertips, and so they will actually be able to judge their prospective tenants a whole lot better.
SeriousRenters CEO Lala Wang had this to say about the launch of their new service:
“Until now, renters have had no way to see all the available New York City apartments or to contact all the landlords with apartments they might want to rent. SERIOUSRENTERS will be the 411 for renters, supplementing the rental websites that are in place today.”
Apartment hunting in New York has never been easier. Image courtesy of Kaysha
If you’re a serious renter living in the New York area, or even if you’re just a serious landlord or real estate agent, you may just want to check it out.
