Real Estate Marketing & Beyond

Brokerage, US Real Estate

Realtors Property Resource Signs On More Believers

By Phil Butler | November 6, 2012

Featured News, US Real Estate

iPhone Crowd to Pass Phoenix By: Due to Mediocrity

By Phil Butler | June 13, 2012

Continuing the series of digital real estate companies visible via the web, today we focus on Phoenix, Arizona. In the past, evaluations of cities like Chicago and Pittsburgh have revealed a virtual technology gap where real estate professionals engage for their clients and constituents online. Let's take a brief look at what home buyers and sellers can expect if looking in Phoenix.

Real Estate Resource, Residential, US Real Estate

Seller Home Improvements: What Yields Return

By Alicia Murphy | June 9, 2012

Preparing your home to be put on the market for sale involves several steps. You’ll want to make sure that your lawn is tidy for curb appeal, you’ve eliminated clutter and some personal items if necessary, and that your property remains in a relatively clean state in preparation for showings to prospective buyers.

Coaching, Real Estate Resource, Real Estate Technology, US Real Estate

Using the Right Photos on Your Real Estate Website

By Joe Heath | May 31, 2012

What makes home buyers stay on your website? Is it all that wonderful text people are reading? Although we’d like to think it’s the great content you or your copywriter posted on each page, a lot of times what attracts different people are the images you’ve selected and placed throughout the website.

Advertising, Real Estate Technology, Realtors, US Real Estate

Common Craigslist Mistakes for Real Estate Ads

By Joe Heath | April 17, 2012

If you have been in real estate sales for any length of time, chances are you’ve probably used Craigslist at one point to market your home or condo listings. And if you live in a major market such as Chicago for example, you’re also probably aware of the horrible over-saturation of apartment finding ads that make local home buyers and renters want to scream

Advertising, Real Estate Technology, Realtors, US Real Estate

Custom E-Mail Signature a Vital Component for Realtors

By Joe Heath | April 5, 2012

As a real estate agent, you likely send out a handful of e-mails on a daily basis. Or depending on how large your business is, you may even be sending out dozens of e-mails each day. Many of these messages go out to colleagues, mortgage lenders, attorneys, and various other people who may not be […]

Real Estate, Real Estate Resource, Residential

Open House Safety: Preventing Identity Theft

By Kelly Caldwell | March 27, 2012

If you’re selling your home, it’s possible that your real estate agent will suggest hosting public open houses. An open house can be a useful part of a seller’s marketing strategy, but there are security considerations to bear in mind.

Industry Technology, Real Estate, Real Estate Technology, Realtors, Social Media

Top Social Media Sites for Real Estate Agents

By Joe Heath | March 20, 2012

Social media has become an essential and lucrative marketing tool for real estate agents across the entire world. Millions of people have Facebook, Twitter, and dozens of other social media accounts and using these platforms to find and research information has revolutionized the way real estate businesses operate.

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