Real Estate Marketing & Beyond

Crowdfunding, Investing, Real Estate Investing

Real Estate Crowdfunding: Trends to Watch in 2018

By Laura Kohlenberger | November 10, 2017

snapchat

Real Estate Marketing, Snapchat

Engagement: How Snapchat for Real Estate Can Boost Your Business

By Laura Kohlenberger | October 30, 2017

Snapchat is the trend of the moment, and it makes sense if you consider how Dolly Meckler and Michael Hoffman use their Snaplistings account on Snapchat sell luxury real estate worth millions.

Top 10 Google Keywords for Realtors

Advertising, Real Estate Marketing, SEO

Top 10 Google Keywords for Realtors

By Laura Kohlenberger | October 2, 2017

SEO remains stubbornly relevant for some. As long as search engines rely on text to comprehend what users want, optimizing for keywords remains a good SEO practice.

Advertising, Facebook

Real Estate Advertising Is Changing. Are You Keeping Up with the Times?

By Laura Kohlenberger | September 11, 2017

The data is useful to give real estate agents an idea of how social media impacts purchasing behaviors, as well as to understand which channels perform better for advertising.

Google, Real Estate Marketing

HTTPS matters, and here's why you should switch now

By Laura Kohlenberger | August 23, 2017

HTTPS is the new boogieman under your SEO bed, and although you've been warned for years that Google may consider it a strong SEO signal, you've probably ignored it because it was never really "official." But things are about to change.

Real Estate Marketing, Twitter

How to boost engagement for your real estate brand on Twitter

By Laura Kohlenberger | July 27, 2017

Twitter is successfully used by many real estate professionals. Some of them are considered industry influencers because they share valuable insight despite the 140 characters limit. Realtors and companies like @sueadler,

Advertising, Real Estate Marketing, Social Media

Using Social Media to increase your real estate brand

By Laura Kohlenberger | July 14, 2017

A survey by the National Association of Realtors recently revealed that 92% of home buyers use the Internet to search for real estate. This means that establishing a good online presence can significantly improve your ROI and real estate brand.

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