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Facebook, Real Estate Marketing

Why Using WhatsApp Can Benefit Your Real Estate Business

By Lili Steffens | June 19, 2017
WhatsApp is a messenger-type app which currently belongs to Facebook. It was acquired by the social network inFebruary 2014 for approximately US$19.3 billion and is now part of the Facebook suite of apps with the largest adoption worldwide.
Facebook, Real Estate Marketing

Use the Camera to Make Your Real Estate Business Stand Out on Facebook

By Lili Steffens | June 9, 2017
With more than 1.8 billion users, Facebook is the social network that promises to deliver the most to businesses savvy enough to target the right audiences.

Are You Making this SEO Mistake with Your Real Estate Site?

By Lili Steffens | May 30, 2017
Have you ever considered that optimizing your website too much is an SEO mistake? SEO over-optimization is a real thing, and it can hurt your rankings.
Google AdWords
Advertising, Google, Real Estate Marketing

Google AdWords Rolls Out Significant Updates

By Lili Steffens | May 22, 2017
Last week was marked by significant changes rolled out on Google AdWords, one affecting the Ad Rank thresholds, and the other concerning Quality Scores.
facebook art
Facebook, Real Estate Marketing

Facebook Marketing: 3 Strategies to Get More Leads

By Lili Steffens | May 17, 2017
Facebook marketing can be a challenge even for experienced professionals because it demands creativity and intuition.
Real Estate Marketing, Snapchat

Is Snapchat Really the Next Big Thing for Real Estate Marketing?

By Lili Steffens | May 12, 2017
Snapchat is a messaging app with excellent potential for real estate marketing. Realtors have begun paying attention to this tool as early as 2016 and although its users tend to be mostly young (45% of Snapchat users are aged between 18-24 and 71% of Snapchat users are under 34 years old), many real estate professionals […]
influencer marketing
Real Estate Marketing

How Influencers Can Boost Your Real Estate Site

By Lili Steffens | May 9, 2017
Influencers are the people who can start viral conversations on social media. They may come from all walks of life: journalists, TV and film celebrities, politicians, singers, and other VIPs. But they can also be ordinary people with a strong voice: mommy bloggers, amateur chefs, people with a passion for arts and crafts, travelers, and the list goes on
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