The age of the Influencer is upon us. With social media’s reach growing ever farther – 4.7 billion people use it around the world as of July 2022 – it’s become increasingly common that individuals with large social media followings can impact whole markets and industries with just a word to their followers. Many companies […]
Why Real Estate Agents Should Advertise Their Listings Online
August 17, 2022 by
It’s no secret that we’re in the digital age, and real estate agents have had to adapt in recent years. Today, around 70% of realtors have a website. Wait, only 70%? That means that nearly a third of all real estate agents don’t have the central piece of their online marketing strategy. If you don’t have your […]
Print Advertising Does it Matter for Real Estate Agencies
June 24, 2022 by
Advertising is an essential component of a solid marketing strategy, and since marketing is about building trust, you should give advertising the same consideration. And sure, you already invest in digital ads, but are you still advertising in newspapers and magazines, and is print advertising still viable for real estate? Global Ad Spending Statistics According […]
Discover Advertising Strategies That Work With Made for TikTok
June 13, 2022 by
Made for TikTok is “a late-night talk show complete with interviews and comedy sketches, featuring a unique group of creators who all happen to work with brands professionally.”
How Can Real Estate Brokers Take Advantage of Billboard Advertising?
June 3, 2022 by
As online advertising options proliferate regularly, many believe that traditional OOH marketing methods have fallen by the wayside. But, this isn’t true for classics like billboard advertising, especially in the real estate industry. Billboard ads are an effective and trusted method of attracting new consumers who wish to purchase new listings or sell existing ones. Here’s how real estate […]
What you need to know about Twitter Advertising for Real Estate Professionals
May 31, 2022 by
Social media marketing is a key component of any real estate professional’s brand-building activity. These platforms help you establish yourself as an expert in your field, build relationships within your community, and, of course, drive prospect conversions. As one of the most popular social media platforms, Twitter is a perfect place for you to market […]
7 Real Estate Video Editing Tools for Successful Video Marketing
February 2, 2022 by
Here are seven real estate video editing tools you could use for creative, professional clips to publish on your website, social media, YouTube, Vimeo, or any other channel that will build up your brand and bring you qualified leads.
Twitter’s New Ad Features Will Make 2022 a Banner Year for Performance Advertising
January 27, 2022 by
The new Twitter performance advertising products aim to serve ads to audiences most likely to visit an advertiser’s website, improve ad engagement on Twitter, and meet the new privacy rules on the web. They were launched in preparation for the next phase of performance advertising on Twitter.
Why Agents Should Focus on Hyperlocal Targeting on Social Media Ads
January 24, 2020 by
When deploying social media advertising, agents often make the mistake of casting a wide net to capture potential clients. Targeting too broad of an area can result in poor ad relevance and lead to unqualified leads as well as wasted time and money. Using hyperlocal targeting, however, ensures the right people see the right social […]
5 ways to Leverage Facebook Advertising to Promote Your Real Estate Agency
June 25, 2019 by
Are you looking for more leads for your real estate agency? Have you tried multiple marketing options with no results? If so, it’s time to up the game with Facebook advertising. Facebook is a record-breaking social media platform. As of the first quarter of 2019, Facebook had 2.38 billion monthly active users. According to Pew […]
