Real Estate Marketing & Beyond

Real Estate Marketing

Buyers Want a Home That is Ready to Live In Right Away

By Mike Wheatley | May 15, 2011

US Real Estate

Certified Green Real Estate Agents Help Save the World

By Tavis J. Hampton | May 11, 2011

Being a green real estate agent is more than just a self-declaration. According to Metro, green brokers need to be certified. With their expertise in ecological matters, they help buyers and renters make environmentally conscious choices when shopping for the perfect home. With a green real estate agent guiding you through the murky waters of […]

Real Estate Marketing

New Real Estate Sales Methods are the Future

By Mike Wheatley | May 5, 2011

While real estate markets are rebounding, the uncertainty surrounding it certainly hasn’t, at least not in the minds of most potential buyers.

Residential, US Real Estate

The Curse of Stigmatized Homes

By Mike Wheatley | March 21, 2011

On the face of it, it looks like the dream home for any successful, middle-class couple – four bedrooms, incredibly spacious with new carpets and hardwood flooring upstairs. Moreover, it’s situated in a great part of Poway district in California, much sought after location with several great schools nearby. All this could be yours for just $399,000. So why won’t it sell?

US Real Estate

Scrapping HAMP Won't Help Recovery, Says Treasury

By Mike Wheatley | March 21, 2011

Efforts by Republicans to terminate President Obama’s programs for the prevention of foreclosures will harm economic recovery, said a U.S. Treasury official.

Featured News, Home Builders/Developer's

KB Introduces Energy Performance Guide

By Tavis J. Hampton | February 15, 2011

KB Home now has a rating system to help prospective home buyers calculate their ongoing energy costs. The new system is called EPG (Energy Performance Guide) and will be posted in all new KB model homes according to their news this week.

Residential

TMG Introduces New Market Research Design

By Tavis J. Hampton | February 8, 2011

The Marketing Group of New England announces the development of a new service aimed at residential developers. Qualitative research is focused on customizing and targeting development plans along consumer defined variables.

Featured News

The American Dream and Other Fairy Tales

By Phil Butler | January 31, 2011

The shrinking American Dream. No one wants to talk about it, no one wants to admit we may be living in a time when America lost its sense of purpose, when a shift in thinking away from the family home emerged as the trend. When "boomers" watched Gone With the Wind, few imagined that classic tale could paint America's future. Is the dream just a fantasy?

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