Real Estate Advertising Is Changing. Are You Keeping Up with the Times?



The data is useful to give real estate agents an idea of how social media impacts purchasing behaviors, as well as to understand which channels perform better for advertising.

Facebook brings Dynamic Ads to real estate



Facebook announces its making Dynamic Ads available to real estate pros

Using Social Media to increase your real estate brand



A survey by the National Association of Realtors recently revealed that 92% of home buyers use the Internet to search for real estate. This means that establishing a good online presence can significantly improve your ROI and real estate brand.

HomePocket Launches PushButton Digital Ads for Real Estate Agents



HomePocket, a data-driven marketing engine and lead generation service for real estate agents,  today announced the launch of PushButton Digital Ads for real estate agents.

Realtors: How to Grow Your Email List With Success



Digital advertising has expanded well beyond the emails and banner ads of decades past. These days, it seems the bigger marketing push comes from expanding social media channels and YouTube videos.

What Facebook’s support for 360° video means for real estate



Virtual reality and augmented reality are often touted as the technology of tomorrow, but the ‘real’ reality is it’s already here.

Google AdWords Rolls Out Significant Updates



Last week was marked by significant changes rolled out on Google AdWords, one affecting the Ad Rank thresholds, and the other concerning Quality Scores.

3 reasons your online ads aren’t generating enough leads



While online marketing can be a great method of prospecting for leads, not everyone is successful with it

HousesforSale.com offers unique, ‘crowdsourced SEO’ for real estate listings



HousesforSale.com has had a big impact since launching its proof of concept website earlier this year.

Misleading Real Estate Property Images; Companies Can be Fined Up To $ 1.1 Million



Real estate photography editing has been in existence for over a decade now, but Australia is the first country to draw that demarcation line between what is right and what is wrong,

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