Real Estate Marketing & Beyond

Real Estate Gaming

What Is The Future of Casino Real Estate

By Ben Shepardson | August 17, 2023

Real Estate Software Apps

How Choosing the Right Rental Property Management Software Can Benefit Everyone

By Ben Shepardson | August 14, 2023

Rental property management software can be a valuable tool for landlords, property managers, tenants, and contractors. It can help to streamline workflows, improve communication, and track important data. While it’s usually the choice of landlords as to whether property management software is used, there are some excellent benefits that such software can offer to each […]

Leveraging Google Discovery Ads for Real Estate: A Comprehensive Guide

By Ben Shepardson | August 11, 2023

Google Discovery Ads is a transformative advertising platform that enables businesses to reach their prospective customers in more personalized, engaging ways. The real estate sector, with its visual allure and need for effective marketing, can greatly benefit from this tool. Understanding Google Discovery Ads Google Discovery Ads are an innovative mobile-first ad format available on […]

The Ultimate Guide to Hiring a Real Estate SEO Expert

By Ben Shepardson | August 9, 2023

In today's digital age, being invisible online is synonymous with non-existence in business. The real estate industry, laden with fierce competition, is no exception. With 90% of home buyers starting their search online, real estate professionals need to make their presence felt where the clients are: the internet. That's where a Real Estate SEO (Search […]

Real Estate Software Apps

What are the top software tools for property managers?

By Ben Shepardson | August 7, 2023

Property management software is designed to help manage real estate with tools that assist in handling tenants, finances, maintenance, and more. As of my last update in September 2021, some of the top software tools for property managers were: The effectiveness of a particular tool can depend on the specific needs and size of the […]

Technology Insider

How to Use Virtual Renovation to Renovate a Home

By Ben Shepardson | August 4, 2023

In recent years, virtual renovation has emerged as a groundbreaking tool that allows homeowners, designers, and contractors to visualize and plan home renovation projects in a virtual space. This method offers many advantages over traditional design approaches, including efficiency, cost savings, and the ability to experiment with different design options. Here's how you can use […]

Real Estate Technology

Streamlining Your Real Estate Website: The Revolution of AI-Generated Images

By Ben Shepardson | August 3, 2023

The digital age has revolutionized several industries, with real estate being a significant beneficiary. Technology advances like artificial intelligence (AI) have unlocked tremendous potential, reshaping how real estate businesses operate, interact with clients, and market their listings. One promising use of AI in real estate is AI-generated images, a novel innovation reshaping real estate website […]

Marketing Insider

Harnessing Digital PR to Enhance Your Real Estate Business

By Ben Shepardson | August 2, 2023

The world has gone digital, with the real estate industry being no exception. Digital public relations (PR) has become an integral tool for realtors who are keen on enhancing their business. It's no longer about just print ads, property viewings, and personal connections. Today, successful real estate businesses leverage digital PR strategies to influence their […]

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