Product Reviews, Real Estate Resource, US Real Estate

Get Your House in Order with HomeZada

By Mike Wheatley | April 12, 2012
There’s no shortage of mobile apps for buyers looking for that dream property, and as for realtors, they have dozens of smartphone tools at their fingertips. But what about homeowners, is there any potential in the apps market for them?
Featured News, Lead Generation, Real Estate Resource, Real Estate Technology, US Real Estate

What's in a Logo?

By Joe Heath | April 12, 2012
Many real estate agent websites I’ve seen over the years have the Realtor’s name in the header and maybe a clever, or not-so-clever, tagline right underneath. While there’s nothing wrong with this design style and having your name atop your website in no way affects the performance or usability of the site, it’s not the most effective way to grab a home buyer’s attention.
Advertising, Featured News, Industry Technology, Real Estate Technology, US Real Estate

Mobile Devices Become Standard for Housing Consumers

By Al Twitty | April 10, 2012
Home shopping is no longer confined to desktops or laptops and real estate agents who don't get the mobile movement will be thumb-typed right out of business. Instead, today's unwired home shoppers are using mobile devices to do everything from browsing for housing via GPS to streaming videos of homes for sale.
Real Estate Marketing, Real Estate Technology, Realtors, SEO, US Real Estate

Choosing a Real Estate Domain Name

By Joe Heath | April 10, 2012
If you don’t already have a real estate website, one of the first things you’ll have to do in order to build a top-ranking site is choose a domain name. Sounds easy enough, right? Well, when it comes down to it, choosing the right domain name for a website may be a bit more difficult than you might first expect.
Industry Technology, Real Estate, US Real Estate

Mega Investors, Real Estate Technology And People

By Anita Cooper | April 6, 2012
Will real estate based technology replace the human touch? Does it matter? Waypoint Real Estate Group is harnessing technology to purchase homes - thousands of them at the rate of about five to seven every day - and that same technology is being used to keep track of them. Current real estate conditions across the […]
Advertising, Real Estate Technology, Realtors, US Real Estate

Custom E-Mail Signature a Vital Component for Realtors

By Joe Heath | April 5, 2012
As a real estate agent, you likely send out a handful of e-mails on a daily basis. Or depending on how large your business is, you may even be sending out dozens of e-mails each day. Many of these messages go out to colleagues, mortgage lenders, attorneys, and various other people who may not be […]
Real Estate, Real Estate Technology, Realtors

How to Manage a Real Estate Drip Campaign

By Joe Heath | April 3, 2012
Can real estate drip letters turn prospective home buyers into clients? Maybe. Can real estate drip letters also be annoying to potential buyers? Absolutely. Personal e-mail addresses we use for online shopping, various social media accounts, and to search for real estate via the web already get enough junk mail and web offers from retail companies as it is
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