Real Estate Marketing & Beyond

Advertising, Marketing Insider

How to Manage an Online Audience with Advertising Banner Ads

By Ben Shepardson | December 1, 2022

Featured News, US Real Estate

HUD says Facebook violates the Fair Housing Act

By Mike Wheatley | August 21, 2018

Facebook is facing fresh controversy after the Department of Housing and Urban Development alleged that its violating the Fair Housing Act by allowing landlords and home sellers

Social Media, US Real Estate

Facebook sued by housing organizations for discriminating against people based on their gender

By Mike Wheatley | March 29, 2018

Facebook is being sued by a group of fair housing organizations that say it’s allowed landlords and real estate brokers to discriminate against people based on their gender and family status

Real Estate Technology, US Real Estate

Facebook fails to stop landlords discriminating by race and disabilities

By Mike Wheatley | November 22, 2017

An investigation by the website ProPublica last year caused a bombshell when it was revealed that Facebook was allowing advertisers to discriminate in housing ads by enabling landlords to filter out people who might view a given ad by their race.

Real Estate Software Apps, Real Estate Technology, US Real Estate

Adwerx Raises $4.3 Million to deliver localized digital ads for real estate

By Mike Wheatley | September 6, 2017

Adwerx, which sells localized digital advertising for real estate professionals, lenders, and small businesses, says its raised $4.3 million in a new funding round

Advertising, Facebook, Real Estate Marketing

Facebook brings Dynamic Ads to real estate

By Mike Wheatley | August 8, 2017

Facebook announces its making Dynamic Ads available to real estate pros

Advertising, Real Estate Marketing

HomePocket Launches PushButton Digital Ads for Real Estate Agents

By Press Release | July 12, 2017

HomePocket, a data-driven marketing engine and lead generation service for real estate agents, today announced the launch of PushButton Digital Ads for real estate agents.

Advertising, Real Estate Marketing, Social Media, US Real Estate

3 reasons your online ads aren't generating enough leads

By Mike Wheatley | April 11, 2017

While online marketing can be a great method of prospecting for leads, not everyone is successful with it

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