Real Estate Marketing & Beyond

Facebook, Real Estate Marketing

Facebook-The Face Of Real Estate Marketing

By Ben Shepardson | January 31, 2018

Facebook, Real Estate Marketing, Social Media, Twitter

Top 5 Social Media Sites for Realtors

By Ben Shepardson | January 18, 2018

In 2018 the efficacious use of social media is paramount for realtors. Every social media channel is unique, and therefore you should use a custom strategy for each site. It’s a lot of work, but it’s worth it. This effort will pay off in the long run

Facebook, Real Estate Marketing, Social Media

4 Must-Have Features on Your Real Estate Facebook Page

By Ben Shepardson | December 26, 2017

With almost 1.6 billion users, Facebook's widespread network means your real estate agency should probably include it in your social media mix. But what exactly should you display on your page?

Mobile Apps, Real Estate Technology, US Real Estate

Facebook to clamp down on spammy, sensational and misleading posts

By Mike Wheatley | December 20, 2017

Facebook has said it’s no longer put up with click bait headlines, announcing plans to demote posts that try to solicit likes and comments in sensational ways in people’s newsfeeds.

Real Estate Technology, US Real Estate

Facebook fails to stop landlords discriminating by race and disabilities

By Mike Wheatley | November 22, 2017

An investigation by the website ProPublica last year caused a bombshell when it was revealed that Facebook was allowing advertisers to discriminate in housing ads by enabling landlords to filter out people who might view a given ad by their race.

Facebook, Featured News, Real Estate Marketing, Real Estate Technology, US Real Estate

Facebook is getting deadly serious about real estate listings

By Mike Wheatley | November 16, 2017

If Zillow was getting a little hot under the collar upon rumors that Amazon.com was getting into the real estate game, it’s probably feeling even worse now that Facebook has officially declared that it too is stepping up its efforts.

Real Estate Marketing

Realtor survey find social media marketing is critical to success

By Mike Wheatley | August 15, 2017

The National Association of Realtor’s 2017 REALTOR Social and Digital Media Report published

Advertising, Facebook, Real Estate Marketing

Facebook brings Dynamic Ads to real estate

By Mike Wheatley | August 8, 2017

Facebook announces its making Dynamic Ads available to real estate pros

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