Few industries require as much curbside appeal as real estate: it is a buyer’s market and competition is undeniably fierce. However, when it comes to establishing a
What does your logo say about your business?
Who’d have thought that even something as basic as the shape of your logo would have an impact on how people perceive your brand? Apparently, it does.
Creating a ‘profitable’ logo for your real estate business
To become more or less a visible figure, you definitely need a “profitable” logo. A memorable logo has to have the following.
Time to get noticed online: Here’s how you can do it
In the start-up world, making a big change with your business model is called a “pivot.” Basically, it means it’s time to make a purposeful decision to change your company’s path.
What’s in a Logo?
Many real estate agent websites I’ve seen over the years have the Realtor’s name in the header and maybe a clever, or not-so-clever, tagline right underneath. While there’s nothing wrong with this design style and having your name atop your website in no way affects the performance or usability of the site, it’s not the most effective way to grab a home buyer’s attention.