TikTok and Real Estate Branding and Lead Generator

Tik Tok has emerged as an important social media tool for real estate agents to brand their businesses and for generating leads.

Are All Those People Really Your Friends?

Throughout history, from pre-language communications to the new social media, connection has been the catalyst for cultural evolution. Connection is about sharing ideas, but in 2011, when advertisers entice us to “like” them on FaceBook, and marketers measure their effectiveness by how many Twitter followers they can acquire, the quality of the connection has been eroded.

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