Real Estate Marketing & Beyond

Advertising, Real Estate Marketing, Rental Properties

Advertising Your Rentals Effectively

By Brian Kline | April 11, 2018

Advertising, Real Estate Marketing

How Effective is Your Real Estate Marketing Plan?

By Ben Shepardson | April 11, 2018

Your real estate marketing plan is the single most important piece of your agency

video

Advertising, Real Estate Marketing

How Realtors Can Make Video Marketing an Asset

By Ben Shepardson | March 30, 2018

Bertie Wooster is one of P.G Wodehouse’s most enduring characters. He was known for his witty banter. Here’s one of his most clever and irreverent exchanges with his uncle.

Advertising, Mobile Apps, Real Estate Marketing, Social Media

Homesnap intros Google Ads for agents using its ad platform

By Mike Wheatley | March 14, 2018

Home shopping app Homesnap is debuting advertisements from Google along with its existing capabilities for Facebook, Instagram and Waze. Homesnap’s lead ads capture the contact information of potential clients and other data whenever they click on an ad.

Advertising, Real Estate Marketing

3 Smart Ways to Market to Affluent Buyers

By Ben Shepardson | February 28, 2018

The key to success in real estate is to earn healthy margins. One of the fastest ways to do that is by marketing to affluent buyers. Here are ways you can do that.

Advertising, Real Estate Marketing

10 Ways for Realtors to Advertise on Facebook

By Ben Shepardson | February 21, 2018

William Harris is a digital marketer that understands Facebook. One of his campaigns regularly generates a 500% return on advertising spend (RoAS). The real estate blog Homespotter paid homage to his success on

Advertising, Google, Real Estate Marketing

Real Estate Marketing with Local Google AdWords

By Brian Kline | February 16, 2018

Local Google AdWords are a natural fit in your marketing toolbox. Squeeze pages and quality online content are

Advertising, Real Estate Marketing, US Real Estate

Promotional items are still an effective way to market your brand

By Mike Wheatley | December 19, 2017

Giveaway promotional items such as branded pens, calendars and stress balls are still an effective way to market your brand, according to a recent survey by the Advertising Specialty Institute. Not only do consumers hold on to these products for several months, they also often pass them on to friends and family, adding to your […]

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