Real Estate Marketing

New Real Estate Sales Methods are the Future

By Mike Wheatley | May 5, 2011
While real estate markets are rebounding, the uncertainty surrounding it certainly hasn’t, at least not in the minds of most potential buyers.
Advertising, US Real Estate

HomeHeads to Build Trust in California Realtors

By Mike Wheatley | May 2, 2011
While the debate about whether to buy or not to buy continues to rage, there is another heated arguments doing the rounds that we like to think shouldn’t even be on the agenda – DIY.
Real Estate Marketing, US Real Estate

Zillow Snaps Up Postlets Syndication Platform

By Mike Wheatley | April 14, 2011
Popular real estate search and valuation website Zillow today announced its acquisition of the Postlets listing syndication platform. Postlets is a unique tool that allows users to distribute property listings and promote real estate for sale to 13 different social media and real estate websites for free, including Zillow itself, Yahoo Real Estate, Trulia, Twitter, Facebook and more.
Featured News, Real Estate Marketing

Simon Fashion Now: One Good Way to Add Property Value

By Phil Butler | March 29, 2011
In news from Indianapolis, Simon Property Group, Inc. is bringing high-energy runway fashion to shoppers across the US with Simon Fashion Now. This free celebratory event, from the nation's largest developer of high quality retail space, comes to premier shopping centers from Houston to Indianapolis.
Featured News, Real Estate Technology, Social Media

Are All Those People Really Your Friends?

By Joe Spake | February 28, 2011
Throughout history, from pre-language communications to the new social media, connection has been the catalyst for cultural evolution. Connection is about sharing ideas, but in 2011, when advertisers entice us to "like" them on FaceBook, and marketers measure their effectiveness by how many Twitter followers they can acquire, the quality of the connection has been eroded.
Featured News, Social Media

Sotheby's Realty - Doing Their Digital Best

By Phil Butler | February 23, 2011
In luxury real estate news, Daniel Gale Sotheby’s International Realty participated in a recent Northeast regional conference for Sotheby’s International Realty® affiliates. Members located in Connecticut, Washington, D.C., Delaware, Massachusetts, Maine, New Jersey, Pennsylvania, New York and Rhode Island attended the conference aimed at networking.
Featured News, Real Estate Marketing

SPAM & Ham - Fine Lines of Online Marketing

By Phil Butler | February 20, 2011
Tyler Casey seems like a nice kid. Without getting too personal here, let's just say he is a young real estate professional with some drive and initiative. Case works for Jim Bishop & Associates Coldwell Banker in Pittsburg, Kansas, as well as venturing out with Casey-Bird Properties LLC, and his own Tyler Casey Realtor aspect.

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